Spin Media wins launch PR for new Hermes outlet

Paris-based fashion label Hermes has appointed Spin Media to handle

PR for the launch of a store in Manchester - the label’s first in the UK

outside London.

The consumer and retail account was won following a competitive pitch

against Mason Williams.

The luxury goods and ready-to-wear label retains Halpern Associates for

its national consumer PR.

Spin Media is planning a series of fashion shows and exhibitions running

into next year targeting regional print media, radio and television.

’We are going to have a media campaign focusing on a whole range of

ready-to-wear goods for the younger market,’ said Spin Media managing

director Andy Spinoza.

Hermes’ acting press officer Lucy Nicholls is based in London and

liaises with head of press Ina Delcourt, who is based in Paris.