CBI hunts for director of communications

The Confederation of British Industry (CBI) is searching for a new

director of communications following Stephen Horn’s move to specialist

broadcast consultancy Bulletin International as operations director.

The role entails responsibility for a staff of 15, including press

relations, Parliamentary and European lobbying, CBI News and the

high-profile CBI annual conference.

CBI wants to appoint as soon as possible, particularly in view of its

annual conference in November, a spokesman said. First round interviews

will take place shortly.

Horn, 36, joined the CBI in 1994 after a career as a producer on the

Nine O’Clock News, The Money Programme, Newsnight and BBC Business

Breakfast.

At Bulletin, he will be responsible for the broadcast relations and

production teams and for co-ordinating their activities with the client

services team.

Bulletin chief executive Anthony Hayward said Horn’s appointment was

’part of the consultancy’s policy of providing clients with the

opportunity to evolve communications programmes designed around the

powerful medium of broadcasting, rather than only using traditional

public relations and print media techniques’.

Commenting on his role Horn said: ’Television will become increasingly

important internationally as more channels came on air. Television is

the most effective communications channel, especially for business.’

Bulletin was one of the few consultancies capable of taking broadcast

relations into the centre of corporate and marketing strategy, he

added.

Bulletin clients include British Tourist Authority, Marks and Spencer,

MasterCard International and Singapore Airlines.