City & Corporate: The Week in City & Corporate
PR Week UK, Friday, 27 March 2009, 12:00am,
Former Smithfield boss joins Hogarth Partnership, Pelham to promote Russian miner.
Hogarth Partnership has appointed Lucinda Kemeny, former director at Smithfield Group and ex-business correspondent at The Sunday Times, as a director. She joined Smithfield in Janury 2007 after spending the first 11 years of her career in journalism, including stints on the Mail on Sunday.
ARMZ, the Russian state uranium miner, has handed Pelham PR a brief to raise its profile in the London-based business media. The world's second largest uranium miner previously asked Pelham to promote it in Africa and is now focusing on the European market.
Celerant, the management consulting firm, has called in Bell Pottinger as it establishes its operations in the Gulf. Bell Pottinger Middle East's Abu Dhabi office will advise Celerant across a broad range of strategic comms matters. In Abu Dhabi, Celerant will focus initially on the energy and petrochemical sectors, though it will also promote its change management business to government and businesses.
London south bank university (LSBU) has appointed College Hill's corporate practice to develop an integrated public relations, public affairs and crisis comms programme, following a competitive pitch. The agency will promote key courses as well as targeting government, funding bodies, alumni and the local community. LSBU said College Hill's integrated comms offering was a key driver in it being selected.
Chalk, an independent corporate comms company, has won a high five-figure account with GCube, the renewable energy insurance provider. The firm is the biggest player in the renewables insurance market and the agency will look to develop its reputation across Europe.
CitySavvy has been brought in by UK financial research firm Company Watch to raise its media profile and advise its marketing team. Company Watch provides a database for users to check the financial health of key customers and suppliers.
Bartercard, the world's largest trade exchange, has asked Complete Media Group to handle its PR, following a five-way pitch. Bartercard is much like a credit card, but funded by clients' own goods.
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