Gyro awarded Baby Oomph brief

Baby Oomph was set up by former e-bay staffer and new mum Ritu Monga following the birth of her baby. It offers a range of gifts and baby care items from leading brands including Olli, Doell, Franck and Fischer.

Gyro PR account director Jo Ferrier will head up the account and is charged with supporting the launch and raising awareness of the brand.

A percentage of the profits from the website are donated to support global children's charities including Great Ormond Street Hospital, the American Autistic Society, and an education scheme to help girls in India.