RSPCA complains over VW singing dog ad

The animal welfare charity believes that the ad is ‘distasteful’ and says the dog shows signs of fear.

It also criticised safety aspects of the ad, which shows a dog travelling in the front seat, singing along to a soul track.

A spokeswoman for the RSPCA said: “The dog in the car does not appear to be wearing a proper dog harness, plus it is in the front of the car – we recommend that dogs travel in the back vehicles so they can’t distract the driver.”

A spokesman for VW said that no animals were harmed in the making of the ad.

This article was first published on Campaign