Biggest direct marketing and sales promotion agencies
Richard Abbott, Marketing, Tuesday, 01 April 2008, 9:30am,
LONDON - Marketing has published its annual ranking of the UK's biggest direct marketing and sales promotion agencies. For a full version of the league tables see the 2 April 2008 edition of Marketing magazine.
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Methodology and Sarbanes-Oxley
Information was collated by Marketing by sending an online survey to each agency directly. For agencies affected by the US Sarbanes-Oxley Act, which restricts the amount of information firms are allowed to make public, we have used Companies House data provided by Willott Kingston Smith. These agencies have been placed in the table as a guide to their size, but not ranked.
No data could be found for the following agencies: Harrison Troughton Wunderman, Momentum Worldwide, OgilvyOne and The Communications Agency. Financial data for the year ending 2007 was not available for CDMS, Inferno, TDA and Wax Communications. The latest gross profit data that could be sourced for Tequila was for the year ending 2005, which was £19.2m.
This article was first published on Marketing
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