Kinross & Render lands Carlton luggage brief

Matt Cartmell, PR Week UK, Wednesday, 19 March 2008, 10:08am,

Global luggage brand Carlton has appointed Kinross & Render Consumer Division, following a five-way pitch.

Carlton: luxury brief

Carlton: luxury brief

Kinross & Render will undertake a full media relations programme for Carlton as well as supporting the brand's UK store launches.

The first UK store opened in Watford's Harlequin Centre last year, with 50 more planned across Europe.

Carlton Travel Goods sales director Neeraj Dhingra said: 'Kinross & Render's track record in both fashion and travel is crucial for Carlton, given its more sophisticated, style-led positioning in the marketplace.'

Rose Bentley, consumer director at Kinross & Render adds: 'Carlton already has a great name with UK consumers. We want to appeal directly to the style-conscious globe trotter.'

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