LDA selects Paratus for Green Homes mission
Gemma O'Reilly, PR Week UK, Friday, 14 December 2007, 11:27am,
Paratus Communications has been appointed to handle PR for the delivery of the London Development Agency’s (LDA) Green Homes Concierge Service for London.
The service was launched by the LDA earlier this month as part of the Mayor’s Climate Change Action Plan. The service includes an assessment of a person’s house, a report highlighting the areas where energy savings can be made and organisation of the agreed improvements.
Paratus has been brought on board by service company Ten Lifestyle Management, who are responsible for the delivery of the scheme. Paratus is charged with driving sign-up to the service.
A purpose-built energy efficient house in Trafalgar Square, London, was unveiled as part of the launch.
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