Oris teams with MediaCom for outdoor push
Fiona Ramsey, Media Week, Friday, 30 November 2007, 4:00pm,
LONDON - Swiss watch-maker Oris is launching its first large scale outdoor media campaign next week.
The MediaCom client has booked a blowUP Media giant poster site in Deansgate, Manchester, featuring the campaign strap line “Swiss watches made since 1904”.
Oris has been running full page colour ads in glossy men's magazines since May as well as ads in press supplements carried in The Guardian, Telegraph and The Times, and online ads on GQ, Ask Men and T3.
This article was first published on Media Week
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