Helpline
Marketing, Wednesday, 07 November 2007, 12:00am,
Becky Charles takes the hassle out of finding the right product or service - you ask the question, she'll provide the answer.
VANS WITH ELAN
Q: We are a catering company and, having expanded over the past few years, we now have a small fleet of vans. We would like someone to design and install a new livery for us to raise our profile even further. Can you recommend anyone?
A: Give VgL a call (0118 922 1300). It is a specialist in screen and digital print. For fleet graphics it has combined resources with Stronghold, which allows VgL to bring its experience and expertise in full-colour digital printing, while Stronghold is a world leader in vehicle curtain technology.
They combine large-format digital inkjet imaging with specially developed pigment inks, PVC and two-component clear coating to optimise adhesion, graphic stability and image quality for long-lasting prints.
Clients have included Walkers, Kenco and Frijj.
DETAILS DOWN TO A 'T'
Q: We are a small production firm and want to provide all our staff with T-shirts printed with the title of the project they are working on. Who can produce these for us?
A: You should call BTC Group (020 8569 2250). It has 30 years' experience and its in-house graphic, embroidery, screen-printing and professional picking and packing facilities have helped it become the UK's leading independent supplier of promotional merchandise.
BTC can provide practical design ideas as well as staff who will process and monitor the production of your order from concept to completion. Its stringent fabric, accessory and garment quality control ensures that the highest standards are maintained and it will always provide realistic delivery dates.
Clients include the BBC, Nationwide, McDonald's, Abbey, Adobe and Hitachi.
PERKIER PROFILE
Q: As a relatively new travel company, we want to increase our visibility online. Who can help us with this?
A: Why not give Spannerworks a call (01273 828 100). It has 10 years' experience and can provide integrated services including natural search engine optimisation (SEO), paid-search marketing, content and social media and display ads.
Its SEO service establishes long-term website visibility, generating visits that convert into value. It also offers thorough reporting via its NetworkSense tracking platform and a fee structure based on performance. Its clients have included Admiral, HBOS and Virgin.
HOLIDAY HOARDING
Q: We are a theme park and are planning a 'winter wonderland' experience in the run-up to Christmas. We want to do some outdoor advertising that will really stand out. Do you have any suggestions?
A: Why not consider a large-format 3-D poster? Russell Signs (01245 500 428) can help. A member of the League of Professional Craftsmen, it has been producing quality displays for more than 50 years and prides itself on its highly skilled staff and implementation of the latest digital technology.
It can produce 3-D cutouts as well as 48- and 96-sheet backlit campaigns and offers a design and consultancy service backed by a full installation and maintenance service.
- Tel: 020 8267 4305 or email: marketing.helpline@haymarket.com.
This article was first published on Marketing
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