The main focus of this update will be the City of London but we'll also look at the Far East (which seems to be carrying most of our bets at the moment), Europe and, of course, Wall Street.
And that's where, contrarily, we'll start.
The world's toughest marketing job?
It's not actually on Wall Street but in Detroit. The lucky recipient is top US Toyota marketer Jim Farley, new Ford CEO Alan Mulally's first big hiring.
Toyota is going like a train in the US while Ford isn't. Mulally was brought in because of his operations skills. In his old job at Boeing, he based much of what it did on Toyota's methods.
So it makes sense to import a bit more Toyota. At the moment, Ford can't sell cars for love nor money in the US (although it's doing better in Europe).
But Farley has one big thing going for him. With the US dollar trading close to all time lows, his cars and, importantly, their components are cheap and competitive. Sales to China are therefore rising and represent the best chance the company has had to turn a profit for years.
Credit crunches, stock market rises
Pardon? The London FTSE inched ahead Friday to close on 6,730, just 200 points off its all-time high of 6,930, reached in December 1999 (just before the dotcom crash).
The cause of the rise? Why Northern Rock, of course, the mortgage bank that owes the Bank of England £13bn and needs to keep on refinancing £100bn of mortgages in the money markets (which are supposed to have dried up).
Northern Rock shares rose because Sir Richard Branson's Virgin Group said it had teamed up with, among others, insurance giant AIG to make an offer for the bank.
As usual, Virgin isn't planning to put in much money (the consortium is talking about putting in a billion in equity) but Sir Richard reckons the Virgin Money brand is just what Northern Rock needs to get going again.
Quite how this will help Northern Rock refinance its mortgage book is open to debate.
And is the Virgin brand really worth so much? Its train and media customers might beg to differ.
You may recall that the last time Sir Richard went on a fishing expedition (for ITV) Sky's James Murdoch responded by buying 17.9% of ITV for around £1bn.
Maybe he'll flush out a real bid for Northern Rock.
Shareholders must be hoping so.
It's Google and Yahoo head to head again.
Although it looks less and less like an equal struggle. Both search giants report this week, with Google expected to show its revenues are now more than double those of Yahoo!.
Google shares are now over $600 (it floated in August 2004 at S100, analysts think they're headed for $740).
Everything Yahoo! is headed downwards but some people think its acquisition of ad companies BlueLithium and RightMedia, plus business email provider Zimbra will help turn the corner.
At $27 its shares are a bit cheaper too.
This article was first published on brandrepublic.com