Associated New Media, the new media publishing division of
Associated Newspapers, has confirmed it will be relaunching the women’s
portal CharlotteStreet, which launched last October. ANM’s editorial
director, Ted Verity, will oversee the process. Phase one is expected to
be a soft launch in the late autumn and ANM will use cross-promotion in
the group’s leading papers including the Daily Mail, the Evening
Standard and the Metro.
Barclays B2B.com, the banking group’s business portal, has appointed
Alison Hutchinson as chief executive. Hutchinson joins from IBM where
she was global director of online financial services. Barclays B2B.com
launched in April and aims to provide internet-based business
Canesten, the Bayer-owned health care brand, is launching a free health
advice line in conjunction with web branding agency 64K. Canesten has
provided information on its web site since April, but in September will
add a free advice line. By clicking on a button, customers can decide
the best time for a health adviser to call them back.
The Big Brother web site has become one of the top 50 most-visited web
sites in the UK following the success of the TV show. In July, 700,000
people visited the web site at least once, and the average time on site
was 16.1 minutes. Demon.net, which provides video streaming for the
site, became the number one audio/video-streaming site in the UK. Reach
of the umbrella Channel 4 web site jumped from 1.8% in June to 7.1% in
Rare Medium, the internet solutions provider, has just completed a
redesign of the online beauty site eve.com, which launched in 1999. New
features on the site include automatic replenishment and consumer
product reviews. Eve is launching into new categories and recently
expanded into jewellery.
Clickmusic.co.uk, the online music site, has appointed digital media
agency getfrank to redesign its site following a three-way pitch.
Static 2358, the company behind PlayJam, the online game server, has
appointed four new senior managers. Carolyn Maze joins as commercial
director of broadcast from BSkyB, where she was UK and international
distribution manager for a number of channels. Kirsty Mills joins as
e-commerce manager for PlayJam from Quantum Internet, James Bloom joins
as head of playjam.com from web-agency Lateral. Eric Zie becomes
operations director at Static. He was formerly at the Royal Bank of
Planetfootball.com, a division of British Sky Broadcasting Group, has
formed an alliance with e-marketing firm EMT Corporation. EMT will
create a marketing network for the English Premiership League football
teams that come under the planetfootball portfolio, including Leeds
United, Southampton and Manchester City.
uTravel.co.uk has signed a three-week deal with BT Talk21, which will
provide it with an estimated 30,000 potential new visitors a day.
BTTalk21 customers will gain instant access to the site each time they
exit their e-mail account. New visitors who enter the site via BTTalk21
will also have the chance to win a dream holiday.
The new media page is edited by Ben Rosier.
This article was first published on Marketing