Agency Republic scoops Unilever's Dove digital account
Campaign, Friday, 03 November 2006, 12:00am,
Agency Republic is understood to have picked up the digital brief for Unilever's Dove brand.
The account was the first piece of business to be reviewed after Unilever rearranged its digital and direct marketing agency roster globally and in the UK in July. The roster also includes Dare, Chemistry and Tullo Marshall Warren.
Dove is famous for using "real" women in its ads, and in the US it runs the www.campaignforrealbeauty.com website, which was created by Ogilvy Interactive.
Separately, Agency Republic has won a brief from Unicef to develop a fundraising programme to run across more than 100 countries. The money will be used to help the 15 million children around the world who are affected by HIV and Aids.
Agency Republic would not comment on the Unilever win.
This article was first published on Campaign
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