The move is part of a restructure of the Aegis network that began with the departure of Mark Robison as Vizeum worldwide head of marketing in March, along with a further nine positions across the network's international department.
At the time, Jerry Buhlmann, chief executive of Aegis Media EMEA, said that he was concentrating on three areas: Aegis Insight, the research department at the network; the return-on-investment advertiser effectiveness product; and the Isobar digital network. He said that the majority of the redundancies would be voluntary and that departing staff were not in client-facing roles.
As part of the restructure, Buhlmann said that the investment in Isobar would mean employing at least a further 20 staff for the network globally. Chris Boothby, the former Vizeum Worldwide global investment director, takes the position of head of Aegis Investment Management, which will cover Carat and Vizeum operations.
In its last set of results in March, Aegis unveiled record profits for 2005 of £94m, up 2.3% on the previous year.
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This article was first published on brandrepublic.com