TNS tightens focus on developing markets

by Alex Donohue, brandrepublic.com, Monday, 20 March 2006, 8:00am,

LONDON - TNS has realigned its global business strategy across the world's developing markets by creating a single regional group and making eight senior appointments.

TNS, which views the Chinese, Indian and Brazilian markets as key to its long-term development, has created a new division TNS ALM for the Asia Pacific, Latin America, and Middle East and Africa region.

Overseeing the new division are: Stuart Campbell-Morris as regional director for business, Middle East, Africa and India; Stephen Jenke as regional director for operations, southern Asia and Oceania; Wander Meijer as ALM board director; David Richardson as regional director north Asia; Jim Sailor as managing director for greater China; Manny Inocencio as managing director for Taiwan; Chris Riquier as managing director Oceania; and Ashok Sethi as chief methodologist for TNS ALM.

James Hall, head of TNS Asia Pacific regional management board, said: "I believe these changes represent a very positive step forward for TNS in the region. We have a strong team in place and I am confident that these new appointments will add impetus to our drive to achieve the ambitious strategic goals we have set for 2006 across this wider region that is now recognised for its growth opportunity."

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This article was first published on brandrepublic.com