Media: ITV teams up with local business directory Scoot

Campaign, Friday, 24 February 2006, 12:00am,

ITV is teaming up with the local business directory Scoot for its ITV Local broadband television trial in ITV's Meridian region. The six-month trial, running until April 2006, is designed to assess consumer demand for an interactive regional online community resource.

This article was first published on Campaign

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