Cellnett and Virgin Trains

BINNUR BEYAZTAS, Marketing, Thursday, 09 July 1998, 12:00am,

The UK’s first ’communications carriage’ launches this week following a tie-up between Cellnet and Virgin Trains. Commuters on four peak-time journeys on the London-Manchester route will be able to send e-mails, faxes, make calls and recharge phones free of charge on equipment in the carriage. A special booster will ensure clearer signals. The trial, which may be rolled out permanently, follows a BT survey which showed that 49% of business travellers wanted to see ’working wagons’ in order to work on the move.

The UK’s first ’communications carriage’ launches this week

following a tie-up between Cellnet and Virgin Trains. Commuters on four

peak-time journeys on the London-Manchester route will be able to send

e-mails, faxes, make calls and recharge phones free of charge on

equipment in the carriage. A special booster will ensure clearer

signals. The trial, which may be rolled out permanently, follows a BT

survey which showed that 49% of business travellers wanted to see

’working wagons’ in order to work on the move.

This article was first published on Marketing

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