£1.3m Feather Brooksbank win

Media Week, Media Week, Tuesday, 18 October 2005, 12:00am,

Regional-based agency Feather Brooksbank has won the planning and buying brief for the UK launch of Italian mineral water, Ferrarelle, estimated to be worth around £1.3m in 2006.

It will be handled through Feather Brooksbank's Edinburgh office.

Targeted primarily at upmarket urbanites, Ferrarelle will be available in Harrods in December and then through delis, restaurants and upmarket multiples throughout the UK in 2006.

Feather Brooksbank has also announced that it is expanding its recruitment division by opening in Leeds later this month.

This adds to its teams in Edinburgh, Glasgow and Manchester.

Tony Harding, recruitment director at Feather Brooksbank said: "We think the market for recruitment advertising in Leeds is a strong area for potential growth. It's early days for the Leeds operation, but we are already putting a very strong team in place."

This article was first published on Media Week