DIARY: We can now state that Whiskas man is none other than our Bernie

The Diary would like to apologise for a cock-up in Campaign the other

week.

We made a hash of the credits for M&C Saatchi’s ‘insights’ ad for

Whiskas, singled out for the prestigious Pick of the Week slot.

Tony Barry was correctly listed as the copywriter, as was Kevin Thomas,

the art director, and so on. But there was one crucial omission.

Bernard Barnett, our own esteemed former editorial director and current

incumbent of the executive vice-presidential director of corporate

communications seat at Young and Rubicam Europe, was, of course, the

star of the ad. Full credit should be extended to him as such.

And you thought that being European PR thingy at Y&R was a full-time

job.

This article was first published on Marketing