- An unprecedented two Grand Prix were awarded in the Cannes Cyber Lions this year, with New York's Ogilvy Interactive and the German agency, Scholz & Volkmer, sharing the honours.
Ogilvy won a cyber lion for its IBM rich media campaign and also for its IBM 'beyond the banner' advertising, and it was for a combination of the two that the judges considered it worthy of the Grand Prix.
Scholz & Volkmer picked up its Grand Prix for a brand promotion campaign, 'Eleven22', created for the office furniture retailer, USM U.Schaerer Soehne.
There were no UK winners at the ceremony, which was dominated by the Americans, although nine British entries were shortlisted, including CampaignLive's Fantasy Agency League.
In the simple banner category, the Brazilian agency, DM9DDB Publicidade, picked up a cyber lion for its 'lesbian' work for a telephone sex line. The agency had created a simple moving image of on-sex between two plugs.
Levi.com, created by USWEB/CKS in San Francisco, landed a cyber lion in the e-commerce section. The site allows clothes conscious men to test out different items.
Marcus Vinton, head of interactive communications at Ogilvy & Mather and a judge of the event, said: "The quality of entries was extremely high this year. The festival is already making arrangements to make this side of events grow."
There were over 592 entries into the Cyber awards from 30 countries.
This article was first published on Campaign