Exploiting the ever-growing demand for electronic games guides,
Future’s Computing and Video Games division is publishing two one-off
titles - Online Gamer and the Gran Turismo 2 Strategy Guide.
Online Gamer is aimed at the increasing population of game enthusiasts
who play online against multiple players in real time.
It went on sale on 15 March with a covermounted CD, a pounds 3.99 cover
price and a 42,000 print run. The title also features a competition
where readers can win a PC.
Most of the revenue will be generated from copy sales, as the 100-page
magazine carries just six-and-a-half pages of ads plus an insert for
The ads were sold by PC Gamer ad manager Helen Watkins and senior sales
executive Helen Johns.
Future claims the title contains all you need to know to play on the net
and is suitable for all web players. It includes reviews and reveals
where players can find games and how to overcome problems.
Online Gamer is the first in a series of four specials planned for this
year. The others may be repeats of some of last year’s one-offs, which
included Planet Gameboy, Pokemon, Mobile Gamer and What Games
Gran Turismo 2 Strategy Guide, an unofficial PlayStation magazine, will
hit the newsstands on 27 March.
The 132-page title provides readers with new strategies and tips for
playing the popular racing game. The magazine, which will carry no ads,
retails for pounds 5 and has a 36,000 print run.
This article was first published on Campaign