Natalie Hugh joins Fox Kids Europe as head of web sector

Fox Kids Europe has appointed a new managing director to head its

internet and new-media development division.

Natalie Hugh will be responsible for all Fox Kids Europe’s web

activities. Reporting to Ynon Kreiz, head of Fox Kids Europe, Hugh will

develop European online strategies within the group.

Hugh said: ’The UK is weaker on the television side, but with

interactivity, we really have the chance to lead the way in this

market.’

Fox Kids Europe has six websites, one for each of the following

countries: the UK, Poland, France, the Netherlands, Spain and

Scandinavia.

Hugh intends to develop the websites in order to distance them from Fox

Kids’ television brands. This will enable them to be seen as standalone

entities, rather than extensions of the Fox TV shows.

This article was first published on Campaign