BRANDING BRIEF: Christy appoints Checkland Kindleysides

Marketing, Thursday, 18 December 2003, 12:00am,

Christy, the homeware brand best known for its range of towels, has appointed Checkland Kindleysides to create a retail presence for the brand. This will initially focus on department stores, with the aim to increase Christy's visibility in a multi-brand environment.

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