International Brief: Rational Public Relations launch

PR Week UK, Tuesday, 03 June 2003, 12:00am,

WASHINGTON: Former Arthur Andersen media relations chief Patrick Dorton has launched his own US PR firm, Rational Public Relations. The consultancy will handle strategic corporate comms, public affairs and crisis/litigation PR. Dorton was director of media relations at Arthur Andersen during the firm’s 2002 Enron accounting crisis, extensive litigation and subsequent sale of assets in over 40 transactions.