Gatwick Airport: appoints Havas Media
Havas Media scoops £15m Gatwick brief
Maisie McCabe, campaignlive.co.uk, Thursday, 07 February 2013, 8:00am,
Gatwick Airport is understood to have appointed Havas Media to its £15 million, five-year media planning and buying account, currently held by Mindshare.
In a tender issued last year, Gatwick said it was looking for a media agency with "demonstrable experience" and a "proven track record in multimedia".
In July 2012, Publicis Chemistry was appointed to handle Gatwick’s advertising account, with a brief to help it become London’s airport of choice as it expands its retail and restaurant offering.
BAA sold Gatwick to Global Infrastructure Partners for £1.5 billion in 2009.
A spokesman for Havas Media declined to comment.
This article was first published on campaignlive.co.uk
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