The line, initiated in 1994 has been the cornerstone of Ronseal advertising since.
The ad was created by agency HHCL and has been spoofed across advertising and media since its launch.
The ad was directed by Andy Wilson, with the iconic line created originally by Liz Whiston and Dave Shelton of the advertising agency.
To see more films in this series, visit Three Great Ads I Had Nothing To Do With
This article was first published on brandrepublic.com