The FT: rolls out 'digital first' strategy
FT relegates print to 'second' tier role and cuts 35 jobs
Gordon MacMillan, brandrepublic.com, Tuesday, 22 January 2013, 9:01am,
Lionel Barber, the editor of The Financial Times, has unveiled the paper's digital first strategy, which will cut 35 jobs and relegate newspapers to second place, as speculation about a sale of the FT continues to circulate.
Barber said the changes were needed to secure the paper's future as "old titles" like the FT were being "routinely disrupted by new entrants such as Google, LinkedIn and Twitter".
Continue reading this story on The Wall blog.
This article was first published on brandrepublic.com
Share this story
Related Links
Additional Information
Latest jobs Jobs web feed
-
Account Director
SAHARA Communications
£3,000-4,000 per month Tax Free with accommodation included., Dubai- International -
PR and Media Officer - Fundraising (maternity cover)
Macmillan Cancer Support
£26,100 - £29,000 pro-rated for 18 hours per week (Mon- Wed), London -
Senior PR Consultant
TTA Public Relations, Chime plc
Up to £38,000 per annum DOE, Central London (WC1) -
PR Manager - Brilliant consumer brand in lifestyle + leisure
Foundry, The
c £40,000, London -
Internal Communications Consultant - global healthcare company
The Works
£28000 - £35000 + benefits, London
Most read
- NHS leaders and chief executives encouraged to communicate online
- Google 'on front foot' with Eric Schmidt column on tax issue
- In-house and agency heads review unpaid intern policies following campaign
- Virgin Galactic in talks with PR agencies to promote spaceflights
- Qatar Airways launches agency review
- Exposure's Simon Shaw launches Good Relations' content arm
Most commented
