Ramarketing to launch first disability product showroom in North East

The agency will deliver a PR, SEO and social media campaign to launch the showroom, which showcases disability and elderly-friendly bathrooms and mobility aids to the public.

The space has been devised by Dolphin Stairlifts North East and Shape Adaptation Specialists, which have handed the agency a six-month brief to raise the showroom's profile and increase enquiries from customers.

Ramarketing MD Raman Sehgal said: 'There can be a stigma about using disability products, but this showroom is designed to show attractive and subtle versions that people would be happy to have in their house.’

Britain is home to more than ten million disabled people, of whom five million are over state pension age.