Freeview 'festive campaign' by Leo Burnett

Campaign Work, Thursday, 08 November 2012, 2:37pm,

Freeview, the digital TV service, has launched a campaign for the festive season, dramatising the benefits of using a Freeview+ box.

Freeview 'festive campaign' by Leo Burnett

Freeview 'festive campaign' by Leo Burnett

The campaign continues to use helium balloons to represent Freeview’s content, but this time also features balloons in the shape of plus signs to symbolise Freeview+.

This article was first published on Campaign Work

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