O2 'Priority Sports' by VCCP
O2 'Priority Sports' by VCCP
Campaign Work, Wednesday, 22 August 2012, 4:09pm,
O2 has launched Priority Sports in partnership with Nike, which gives O2 customers the chance to meet and train with their sporting heroes and exclusive access to Nike events and products.
VCCP has created a spot to promote the partnership, which was written by Fred Rodwell, art directed by Andy Parsons and directed by AG Rojas through Caviar. Post-production was by Electric Theatre Collective.
This article was first published on Campaign Work
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