Axe 'Susan Glenn' by BBH New York

Campaign Work, Tuesday, 07 August 2012, 10:39am,

Axe, the men's grooming brand, has launched a campaign in which Kiefer Sutherland reminisces about the girl who got away.

Axe 'Susan Glenn' by BBH New York

Axe 'Susan Glenn' by BBH New York

Sutherland talks about "Susan Glenn", a girl from his schooldays who he didn't have the confidence to approach. The spot, by Bartle Bogle Hegarty New York, suggests that men should speak to their own "Susan Glenn" before it's too late.

This article was first published on Campaign Work

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