The Times 'the paper of records' by CHI & Partners

Campaign Work, Wednesday, 01 August 2012, 4:45pm,

The Times has launched a digital out-of-home campaign by CHI & Partners targeting London commuters with a preview of the next day's headlines.

The Times 'the paper of records' by CHI & Partners

The Times 'the paper of records' by CHI & Partners

The work shows the newspaper’s Olympic covers and photography. Each evening, the front page will be pulled into Grand Visual’s OpenLoop platform and published at 11pm on screens across the capital. The digital director was Dan Dawson.

This article was first published on Campaign Work

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