The Week

Skoda UK has called in Taylor Herring to support its PR activity for Intercontinental Rally Challenge driver Andreas Mikkelsen.

Instinct PR has been handed a six-month brief to promote Disney On Ice.

Jane Hughes, the BBC health correspondent, has been made director of comms and campaigns at Rethink Mental Illness.

Michelin Tyres has brought in Tangerine PR to promote its CSR work.

Broadbandchoices.co.uk has drafted in M&C Saatchi PR to handle its consumer PR.

The Institute of Fundraising has recruited London Councils' former comms chief Ceri Edwards as its new director of policy and comms.

Total-E-Bound, the erotic romance publisher, has called in Taylor Herring to handle a series of erotic ebooks that rework literary classics.

Action for Children director of comms Gregg Vines is leaving to take a public engagement role at Oxfam in Australia.

Youth Business International has hired Kindred to offer PR support to its Entrepreneur of the Year contest and Global Entrepreneurship Week.