Haymarket Network relaunches Jaguar Magazine iPad app

The Jaguar ALIVE issue takes the reader on a drive along Australia's sensational Great Ocean Road in an XKR-S, with one of the world's best surfers.

Elsewhere, the app explains why Jaguar builds life-size clay models of all its cars, goes behind the scenes at Matthew Williamson's catwalk show during London Fashion Week, and explores the incredible city that is Hong Kong at night.

Users can also watch exclusive videos of a full-size clay model being destroyed by axe-wielding designers and see the bulletproof XJ Sentinel being shot at and blown up.

Haymarket Network has been working with Jaguar since 2000 and the print version of Jaguar magazine has a circulation of around 200,000, and is produced in 11 languages for a global audience.

Bespoke pages are created for the overseas editions, so that the local markets can add their own articles to the core content of the global UK issue.

Haymarket Network has also produced bespoke luxury hardback yearbooks for Jaguar, as well as brochures and special-issue magazines for new car launches.

Haymarket Media Group publishes Media Week and Brand Republic.

Follow Arif Durrani on Twitter: @DurraniMix

This article was first published on mediaweek.co.uk