Healthcare: The Week in Healthcare
PR Week UK, Friday, 09 September 2011, 12:00am,
Kerry's global campaign.
Kerry Ingredients & Flavours, one of the key players in global food ingredients markets, is launching a global advertising and PR campaign to highlight the company's support of industry efforts to reduce salt, sugar and fat levels in food. The 'No One Sees Taste like Kerry' campaign is backed by a six-figure, three-year global advertising drive created by Saatchi & Saatchi X.
Uniform, the Liverpool-based PR agency, has been called in by cardiovascular charity Heart of Mersey to work on its annual report. The comms agency will work with the charity to help deliver its key message and raise its profile.
Auden McKenzie has signed a sponsorship deal with Damon Hill's son.
The Middlesex-based pharmaceutical firm will back Josh Hill, an up-and-coming Formula Renault UK driver, in a bid to take the Auden McKenzie name to some of the most recognisable motorsport circuits in Britain.
Unite has released figures revealing that 70 per cent of its members believe the Government's healthcare reforms will lead to the privatisation of the NHS.
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