PUBLIC SECTOR: BLF appoints Grayling HealthCare

PR Week UK, Friday, 26 January 2001, 12:00am,

Grayling HealthCare PR has been appointed by the British Lung Foundation to work on a new awareness campaign. The agency won the account following a three-way pitch - beating incumbent of 15 years, Munro and Forster Communications. Grayling HealthCare CEO Peter Holden will lead a team of five and report to the foundation's head of publications and communications manager, Darren Fanders, and its chief executive, Bengie Walden. Grayling will handle day-to-day press and PR, and draw up a nationwide campaign, which is due to roll out later in the year.

Grayling HealthCare PR has been appointed by the British Lung Foundation to work on a new awareness campaign. The agency won the account following a three-way pitch - beating incumbent of 15 years, Munro and Forster Communications. Grayling HealthCare CEO Peter Holden will lead a team of five and report to the foundation's head of publications and communications manager, Darren Fanders, and its chief executive, Bengie Walden. Grayling will handle day-to-day press and PR, and draw up a nationwide campaign, which is due to roll out later in the year.