Specsavers 'koala' by Specsavers Creative

Campaign Work, Monday, 08 August 2011, 4:00pm,

Specsavers is promoting contact lenses with a computer-generated koala in its latest ad, which also sees the retailer drop its "Should've gone to Specsavers" strapline.

The marsupial was created by the special-effects company Framestore.

This article was first published on Campaign Work

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