Computer supplier Citrix Systems has decided to take its PR
in-house after a four-year relationship with The Weber Group, under
chairman and CEO Larry Weber. The account had been worth an estimated
annual fee of pounds 450,000.
Citrix has been increasing its in-house staff over the past six months,
hiring Joe Horine from systems manufacturer NCR as its director of
worldwide corporate communication, and former Compaq PR executive
Douglas Wheeler as senior VP of marketing. Horine is understood to have
been building the in-house PR team since he joined the company. In
future, Citrix is expected to use agencies on a project basis only.