Stop Press: Worldpop.com hands consumer PR to Slice

GIDON FREEMAN, PR Week UK, Friday, 04 February 2000, 12:00am,

Pop music web portal worldpop.com has hired youth specialist Slice to handle consumer PR. Shine Communications had originally been appointed to the consumer brief, but will now focus on worldpop’s brand strategy and internal communications.

Pop music web portal worldpop.com has hired youth specialist Slice

to handle consumer PR. Shine Communications had originally been

appointed to the consumer brief, but will now focus on worldpop’s brand

strategy and internal communications.



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