Latest news and analysis across the PR and communications industry

Latest news

Starbucks backs social storytelling startup

Starbucks backs social storytelling startup

The new company will reportedly focus on long-form storytelling and documentaries.

LD Communications wins pitch for Live Earth concert

LD Communications wins pitch for Live Earth concert

LD Communications has been appointed by event organiser Control Room to handle the UK and European PR for climate change concert Live Earth: Road to Paris, following a three-way pitch.

Smarts Illuminate picks up digital marketing briefs following rebrand

Smarts Illuminate picks up digital marketing briefs following rebrand

Smarts Illuminate has won two digital accounts, including working with the NHS for Baywater Healthcare, following its rebrand at the end of last year.

EY hires Yvonne Diaz as director of global media relations

EY hires Yvonne Diaz as director of global media relations

EY has appointed former head of comms at Thomson Reuters, Yvonne Diaz, as its director of global media relations.

Negative social sentiment soars for Cameron and Miliband after cash-for-access scandal

Negative social sentiment soars for Cameron and Miliband after cash-for-access scandal

Negative sentiment towards David Cameron and Ed Miliband has increased after the latest cash-for-access scandal involving former foreign secretaries Jack Straw and Sir Malcolm Rifkind, according to new research by Talkwalker.

Zoodikers Consulting hires former Downing Street PR Marcus Chrysostomou

Zoodikers Consulting hires former Downing Street PR Marcus Chrysostomou

Marcus Chrysostomou, who started his career with an eight-year stint as a Downing Street press officer, has joined Zoodikers Consulting as senior account director.

Cirkle appoints Amaya Alvarez to boost consumer division

Cirkle appoints Amaya Alvarez to boost consumer division

Amaya Alvarez has joined Cirkle as senior account director to work on key consumer clients as the company expands.

Former CIPR president Stephen Waddington launches app to help PR industry

Former CIPR president Stephen Waddington launches app to help PR industry

Ex-CIPR president Stephen Waddington has teamed up with news distribution start-up Prezly to launch a free online toolbox for the PR industry and a guide to using it.

Lewis PR buys San Diego digital shop Piston

Lewis PR buys San Diego digital shop Piston

The deal will give Lewis a boost in digital services including SEO and media buying.

Ogilvy PR ups Raj to global business development leader

Ogilvy PR ups Raj to global business development leader

Raj will relocate from London to New York for the role.

Video: 'Believe in yourself' - how to get ahead as a woman in PR

Video: 'Believe in yourself' - how to get ahead as a woman in PR

Ahead of our upcoming special edition on women in PR, PRWeek spoke to several senior female comms professionals from our Mentoring Project about their experiences of working in the sector. They also offer advice for other women about being successful in the industry.

American pet food brand Canidae brings in Umpf for UK launch

American pet food brand Canidae brings in Umpf for UK launch

Leeds-based agency Umpf has won a competitive pitch for Texas-based pet food company Canidae to launch its products in the UK.

Third of PRs fail to measure their comms activities, report finds

Measurement has been identified as the top skills gap in communications for the second year running, according to a report by the PR Academy.

PRWeek Poll: two-thirds say PR industry is sexist

PRWeek Poll: two-thirds say PR industry is sexist

Two-thirds of PRWeek readers either strongly or largely agree that the PR industry is sexist, according to our poll.

British Land hires Citypress for digital and social media brief

British Land hires Citypress for digital and social media brief

British Land, the UK's largest listed landlord, has appointed Citypress for a new brief providing consumer digital and social media support to the company's retail portfolio.

Edelman in redundancy talks with six members of digital team

Edelman is in redundancy talks with around six members of its UK digital team, as the agency considers a restructure of its digital business.

Latest news analysis

A third of PR people have experienced mental ill health so what is the industry going to do about it?

A third of PR people have experienced mental ill health so what is the industry going to do about it?

More than a third of people working in PR and comms have experienced or been diagnosed with mental ill health and a majority would not feel comfortable talking to their boss about it, according to a survey carried out for PRWeek by the PRCA. Meanwhile, a CIPR State of the Profession report this week found that more than half of senior managers in PR are either "extremely stressed" or "very stressed" in their roles.

The pitfalls of sprinkling celebrity stardust on brands

The pitfalls of sprinkling celebrity stardust on brands

Children's charity Barnardo's came under fire this week after The Sun accused the charity of paying reality TV star 'Binky' Felstead £20,000 for promoting the charity on Instagram. PRWeek commissioned research to gauge the impact of the incident on the charity and asked celebrity endorsement specialists to give their view on the use of high-profile people to promote brands

How Britain's banks can fix their reputations in aftermath of HSBC tax scandal: PR experts give their views

How Britain's banks can fix their reputations in aftermath of HSBC tax scandal: PR experts give their views

The media firestorm over HSBC has highlighted one of the worst excesses in banking since the financial crisis of 2008. The revelations have created a toxic vortex, threatening to suck in all who come to be associated with it, including political parties of all stripes. But the current crisis only serves to cement an already strong feeling among the public that banks cannot be trusted and the road to redemption just got longer for the whole sector. PRWeek spoke to senior figures in financial and corporate comms to get their take on the scale of the damage and whether it can even be repaired.

Is this the first integrated general election campaign?

Is this the first integrated general election campaign?

This week, the starting pistol was fired on the 100-day countdown to the general election on 7 May. The field is clear for an extraordinary pitched battle that is both wide open and likely to see the smaller parties, such as UKIP, the Scottish Nationalist Party and the Green Party, take a greater share of the popular vote than at any time in history. But what are the tools that the parties need to win?

How do you solve a problem like Tesco?

How do you solve a problem like Tesco?

Tesco's recent troubles read like a horror story: an accounting scandal that has forced huge changes at the top, a plummeting share price, falling sales and lost consumer confidence as shoppers turn to discount retailers such as Lidl and Aldi.

How can British Islam overturn the upsurge in negative sentiment towards it?

How can British Islam overturn the upsurge in negative sentiment towards it?

It could be argued that it has never been more important for the representatives of Islam in the UK to communicate the religion's true purpose to both Muslims and non-Muslims, against a backdrop of negative media coverage and a hostile public using social media to criticise it. Three leading figures from the Islamic community in the UK have spoken to PRWeek about the comms challenge of how to improve the reputation of the religion.

Christmas trading figures: Did the big retailer campaigns deliver?

Christmas trading figures: Did the big retailer campaigns deliver?

The tinsel has been packed away for another year, the tree has been recycled and most people are reeling from festive overspend and looking at how to survive January on the contents of their freezers. With four major retailers releasing trading figures this week, PRWeek assesses how their Christmas campaigns translated into sales, with the help of Andrew Bloch, founder of consumer PR agency Frank PR.

Uber, World Cup, Huntsworth, Engine: News from 2014 in review

Uber, World Cup, Huntsworth, Engine: News from 2014 in review

2014 has been a busy year for the PR industry. Here PRWeek looks back on some of the stories that hit the headlines...

Spectacular gaffes: Sydney debacle adds to Uber's woeful run

Spectacular gaffes: Sydney debacle adds to Uber's woeful run

'Uber' is a prefix denoting an outstanding or supreme example of a particular kind of person or thing. Unfortunately, the company of the same name has been outstanding for all the wrong reasons.

Latest Jobs

Recent pitch news

Holland & Barrett and GNC owner seeks PR agency for consumer and corporate brief

Holland & Barrett and GNC owner seeks PR agency for consumer and corporate brief

NBTY Europe, the owner of health food shop Holland & Barrett and sports nutrition retailer GNC, is looking for a UK agency to manage its consumer and corporate work.

Diageo holds pitch for UK corporate comms and public affairs brief

Diageo holds pitch for UK corporate comms and public affairs brief

Diageo GB is holding a pitch for a corporate comms and public affairs joint brief, an account that has been held by Edelman for the past five years.

Dirty Martini looks to shake up PR function

Dirty Martini looks to shake up PR function

Cocktail bar brand Dirty Martini is undergoing a review of its PR function, exploring various options including appointing a new agency or bringing the role in-house.

Virgin Atlantic seeks first retained UK consumer agency

Virgin Atlantic seeks first retained UK consumer agency

Virgin Atlantic is midway through a pitch process to appoint its first retained UK consumer agency, PRWeek understands.

Recent European PR news

Greek government has twice the support of Germany on social media

Greek government has twice the support of Germany on social media

Germany's minister of finance Wolfgang Schäuble is the most unpopular figure in the bail-out debate and the Greek prime minister and finance minister have double the support of the German chancellor Angela Merkel, according to research by Talkwalker.

Publicis Groupe expects return to 'satisfactory' growth in 2015 after strong Q4

Publicis Groupe expects return to 'satisfactory' growth in 2015 after strong Q4

Publicis Groupe expects to return to "more satisfactory levels of growth" in 2015 as it reports a strong end to 2014.

Kyne hires three senior staffers to lead new LA and Dublin offices

Kyne hires three senior staffers to lead new LA and Dublin offices

Kyne is bringing its healthcare PR expertise to the West Coast and to Europe, with new operations launching in Los Angeles and Dublin, Ireland.

Publicis Groupe extends deadline for Sapient deal again

Publicis Groupe extends deadline for Sapient deal again

Publicis Groupe has extended the deadline for Sapient shareholders to accept its $3.7 billion offer for a fourth time.

Telefónica hires Citigate Dewe Rogerson as Hutchison targets O2 acquisition

Telefónica hires Citigate Dewe Rogerson as Hutchison targets O2 acquisition

Financial and corporate comms agency Citigate Dewe Rogerson is understood to be working with Telefónica around industry consolidation as Hutchison Whampoa (HW), the Hong Kong-based owner of UK network Three, targets a £9.25bn acquisition of its UK business O2.