The PRCA's PR Council, the think-tank, has announced four key priorities for 2015, including data and integration.
PR in Britain has been "rebalanced" according to the PRCA, as the body announced an extension for entries to its DARE Awards, which recognise excellence in the industry.
Portland has appointed Anthony Simon, who heads up digital comms at the Prime Minister's Office and Cabinet Office, to join the agency's international team.
Diffusion has been appointed to handle the UK launch of WeRoom, the first social platform for flatsharing, following a competitive pitch.
Westbourne Communications has boosted its European operations by hiring two European Union experts and opening an office in Brussels.
Focus PR has expanded its remit with Courvoisier to a worldwide consumer brief ahead of a major global push for the cognac brand.
Semaphore London has been appointed by online mattress company Eve Sleep to become its strategic PR and content provider.
Scott Langham, Freuds PR and former head of complaints at the Press Complaints Commission, has been appointed deputy managing editor at MailOnline UK.
Neil Martinson, who was previously a freelance consultant, will join Berlin-based Transparency International as director of comms and public engagement.
Sussex agency Aneela Rose PR has won a six-way pitch for the launch of exhibition No Colour Bar: Black British Art in Action 1960-1990.
Advertising business Exterion Media has hired Bite as its UK and group PR agency to boost its profile and brand amid a restructure, following a competitive pitch.
Overture London, which was previously a specialist business division of Blackbridge Communications, has been launched as an independent enterprise by Blackbridge Communications founders Oliver Scott and Jamie White.
Lynne McDowell, head of PR at record company trade body BPI, will leave the organisation at the end of March to set up her own PR company.
CMA Digital, the London-based digital marketing agency, has announced its rebrand as Polaris, as well as the launch of a new website.
The Cayman Islands Department of Tourism has decided not to renew its contract with Diffusion and has moved its PR function in-house.
Emirates has appointed Synergy to promote its Rugby World Cup Flag Bearer programme, following a four-way pitch.
Purdah describes a pre-election period when restrictions are placed on the activity of civil servants. Ahead of the purdah period, which starts on Monday alongside the dissolution of Parliament, PRWeek takes a look at what the challenges are for professionals during this time of restricted communication.
It is often said, with much hand-wringing, that the PR industry has a PR problem but this is usually within the context of arguments about why PRs do not have a seat at the top table or command the same budgets as counterparts in marketing or advertising. But the alarming results of an exclusive survey for PRWeek show that PR itself has a reputational deficit to navigate, with nearly 70 per cent of the general public saying it does not trust its practitioners.
Following International Women's Day last Sunday and to coincide with our women's issue, PRWeek asks why an industry that is two-thirds female has such clear imbalances when it comes to senior roles and pay equality. We spoke to senior women in the industry about the main barriers women in PR face, why we should do something about it, and what steps the industry can take to tackle this issue.
A third of PR people have experienced mental ill health so what is the industry going to do about it?
More than a third of people working in PR and comms have experienced or been diagnosed with mental ill health and a majority would not feel comfortable talking to their boss about it, according to a survey carried out for PRWeek by the PRCA. Meanwhile, a CIPR State of the Profession report this week found that more than half of senior managers in PR are either "extremely stressed" or "very stressed" in their roles.
Children's charity Barnardo's came under fire this week after The Sun accused the charity of paying reality TV star 'Binky' Felstead £20,000 for promoting the charity on Instagram. PRWeek commissioned research to gauge the impact of the incident on the charity and asked celebrity endorsement specialists to give their view on the use of high-profile people to promote brands
How Britain's banks can fix their reputations in aftermath of HSBC tax scandal: PR experts give their views
The media firestorm over HSBC has highlighted one of the worst excesses in banking since the financial crisis of 2008. The revelations have created a toxic vortex, threatening to suck in all who come to be associated with it, including political parties of all stripes. But the current crisis only serves to cement an already strong feeling among the public that banks cannot be trusted and the road to redemption just got longer for the whole sector. PRWeek spoke to senior figures in financial and corporate comms to get their take on the scale of the damage and whether it can even be repaired.
This week, the starting pistol was fired on the 100-day countdown to the general election on 7 May. The field is clear for an extraordinary pitched battle that is both wide open and likely to see the smaller parties, such as UKIP, the Scottish Nationalist Party and the Green Party, take a greater share of the popular vote than at any time in history. But what are the tools that the parties need to win?
Tesco's recent troubles read like a horror story: an accounting scandal that has forced huge changes at the top, a plummeting share price, falling sales and lost consumer confidence as shoppers turn to discount retailers such as Lidl and Aldi.
It could be argued that it has never been more important for the representatives of Islam in the UK to communicate the religion's true purpose to both Muslims and non-Muslims, against a backdrop of negative media coverage and a hostile public using social media to criticise it. Three leading figures from the Islamic community in the UK have spoken to PRWeek about the comms challenge of how to improve the reputation of the religion.
Associate Director, Corporate, Financial Services, London The Foundry - Original London (Central), London (Greater)
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Gemalto, the digital security company, has reappointed Brands2Life as its corporate and social media agency following a three-way pitch process.
Five agencies, including Burson-Marsteller, Hills Balfour, Luchford, KBC and Representation Plus, are flying out to Kingston to pitch for the Jamaica Tourist Board consumer account, PRWeek has learned.
Florida's official travel and tourism board has extended its current PR contracts until the end of 2015, while it works on a review of its international agency roster.
Nintendo UK is looking for a consumer PR agency, an account previously held by 77PR, the consumer arm of Fishburn.
Consumers in Hong Kong and China view the concept of 'innovation' differently from, not just the rest of the world, but each other, finds a five-market study by Ketchum.
Germany's minister of finance Wolfgang Schäuble is the most unpopular figure in the bail-out debate and the Greek prime minister and finance minister have double the support of the German chancellor Angela Merkel, according to research by Talkwalker.
Publicis Groupe expects to return to "more satisfactory levels of growth" in 2015 as it reports a strong end to 2014.
Kyne is bringing its healthcare PR expertise to the West Coast and to Europe, with new operations launching in Los Angeles and Dublin, Ireland.
Publicis Groupe has extended the deadline for Sapient shareholders to accept its $3.7 billion offer for a fourth time.