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New Influencers Showcase: Joe Wicks creates buzz for Fitness First campaign

New Influencers Showcase: Joe Wicks creates buzz for Fitness First campaign

For Fitness First's big campaign push in January, high-flying influencer Joe Wicks - aka The Body Coach - was brought to help attract new customers.

New Influencers Showcase: Vodafone's Vlog Squad engages young at Summertime Ball

New Influencers Showcase: Vodafone's Vlog Squad engages young at Summertime Ball

As headline sponsor of Capital's Summertime Ball music festival, Vodafone wanted to achieve more than a badging exercise and take the opportunity to engage a youth audience.

New Influencers Showcase: Time to Change enlists Suli Breaks for Future in Mind mental health drive

New Influencers Showcase: Time to Change enlists Suli Breaks for Future in Mind mental health drive

Future in Mind for the mental health charity Time to Change was a social marketing campaign to introduce mental health issues to 14- to 18-year-olds and their parents, as a way of destigmatising the issue.

New Influencers Showcase: 'Influencer parties' a PR hit for Morphy Richards iron brand Atomist

New Influencers Showcase: 'Influencer parties' a PR hit for Morphy Richards iron brand Atomist

Electrical appliances brand Morphy Richards recruited influencer marketing agency Come Round to host a series of influencer parties so they could test out its new Atomist iron and share their opinions.

New Influencers Showcase: Weetabix and Manc Frank cook up life cheats with Ben Phillips

New Influencers Showcase: Weetabix and Manc Frank cook up life cheats with Ben Phillips

To publicise Weetabix On The Go, the Weetabix breakfast drink, Manc Frank devised a campaign based on the premise that customers would go to extreme measures to spend more time in bed.

New Influencers Showcase: Microsoft busts apprenticeship myths with Dodie Clark and 3 Monkeys Zeno

New Influencers Showcase: Microsoft busts apprenticeship myths with Dodie Clark and 3 Monkeys Zeno

The Microsoft Apprenticeship team asked 3 Monkeys Zeno to 'bust myths' about careers in technology and specifically apprenticeships, the biggest myths being that they are 'designed for men' and that you need to be 'techy'.

New Influencers Showcase: Gym selfie culture key in influencer-led Multipower campaign

New Influencers Showcase: Gym selfie culture key in influencer-led Multipower campaign

Tapping into online picture sharing culture was key for a campaign from sports food and supplement supplier Multipower, with social media influencers a crucial component.

New Influencers Showcase: Tippett PR's 'blogathon month' boosts Elite Island Resorts

New Influencers Showcase: Tippett PR's 'blogathon month' boosts Elite Island Resorts

Tippett PR worked with Elite Island Resorts to create the Blogathon Series, bringing in influencers to create content and engagement to encourage visits to the Caribbean.

Influencer Q&As

50 hot new influencers: Fabulous Hannah

50 hot new influencers: Fabulous Hannah

As part of PRWeek's 50 hot new influencers feature, we caught up with 'spontaneous' YouTube sensation Fabulous Hannah.

50 hot new influencers: JaackMaate

50 hot new influencers: JaackMaate

As part of PRWeek's 50 hot new influencers feature, JaackMaate creator and 'anti-YouTuber' Jack Dean shared the success secrets of his, err, YouTube channel.

50 hot new influencers: NikiNSammy

50 hot new influencers: NikiNSammy

As part of PRWeek's 50 hot new influencers feature, we spoke to twins Niki and Sammy Albon, the 'accidental entertainers' behind YouTube channel NikiNSammy.

50 hot new influencers: Floral Princess

50 hot new influencers: Floral Princess

As part of PRWeek's 50 hot new influencers feature, we spoke to Floral Princess, a 'girly' YouTube star with 180,000 subscribers.

50 hot new influencers: MarzBarVlogs

50 hot new influencers: MarzBarVlogs

As part of PRWeek's 50 hot new influencers feature, we asked creator Alex Brooks how his MarzBarVlogs YouTube channel has lured almost 300,000 subscribers.

50 hot new influencers: George Benson

50 hot new influencers: George Benson

As part of PRWeek's 50 hot new influencers feature, we caught up with YouTube vlogger George Benson, whose daily video updates have earned him nearly 200,000 subscribers.

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