We Are Social has re-created Notting Hill and other Hollywood classics as part of a campaign for the launch of a new tissue range, Kleenex Sensitive.
We Are Social is launching a video-focused social media campaign for the computer technology company Lenovo, which taps into the 'selfie' phenomenon.
What are the top five reasons for getting into PR? And what app ideas would the industry's top brass love to share with the world? Flack presents his own Alternative Awards from entrants to this year's PRWeek Power Book, which lists the most influential players in UK PR.
Last Friday, the social enterprise and jobsite Timewise published its third annual 'Power Part Time List', which celebrates people in high powered jobs across multiple industries who have managed to juggle successful careers with vibrant and rewarding home lives. Among those to be celebrated last week were Mary Whenman, managing director of corporate, financial and public affairs at Weber Shandwick, and Alex MacLaverty, group managing director of Hotwire PR. These are their two stories.
This story takes a look at the world's biggest toy-maker, Lego, and how its strong corporate story has helped it manage its reputation when attacked by Greenpeace for its longstanding partnership with Shell.
The Golin CEO met up with Alex Benady in London to explain why three years ago he decided to do away with the traditional PR consultancy model and create the 'agency of the future' - and how his gamble is paying off today.
The world's most successful marketing services entrepreneur and self-styled 'bean counter' talks to Danny Rogers about the new wave of integration and why comms finally deserves to be at the centre of things.
The environmentalist and anti-consumerist leader of Adbusters talks to Alex Benady about 'culture jamming', empty CSR initiatives and how comms professionals can use the power in their hands for global good.
An in-depth look at four transformational campaigns and the integration, bravery and purpose that they share.
Islamic State is controlling both traditional and social media as it tightens its grip on parts of Syria and Iraq, finds John Owens in Beirut.
A new report identifies the emergence of the chief comms and marketing officer (CCMO) and predicts greater convergence between disciplines.
Hannah Hope, deputy 3am editor at the Daily Mirror, on the showbiz life and her favourite PR people.
Keir Simmons, NBC's London-based foreign correspondent, talks to PRWeek about his job and how he relates to PRs.
The duo behind the viral remix of David Cameron's speech last month tell PRWeek what inspires them.
Fashion designer Elizabeth Emanuel discusses her biggest influences.
The director of Opera Rara shares his creative inspirations.
Hanover, Whitehouse Consultancy, Freedman Brown and Jargon PR are the first PR agencies to sign up to PR Internships For All since the scheme was expanded to smaller agencies and in-house departments last month.
The PR industry gathered at an exclusive awards night at Grosvenor House to celebrate the best people, agencies and campaigns of 2014. Here's the full list of winners.
With 16 of the top 25 PR agencies now supporting PRWeek and the PRCA's initiative to bring a more diverse pool of graduates into the industry, all PR agencies and in-house departments are being invited to get involved.
WPP has strengthened its position as the top performing group, widening the lead on its rivals, according to figures from PRWeek's Top 150.
PRWeek honored the best global communications work on Thursday night at the inaugural PRWeek Global Awards.
Why PRWeek and the PRCA have called on the top 25 agencies to act as industry champions by hiring more young people from ethnic backgrounds and paying interns at least the National Minimum Wage.
With the first mentoring meetings under way, our 15 mentees gathered to discuss what they regard as the obstacles to women getting the top PR jobs.
The results are in - PRWeek unveils the best employers in the PR industry today.
Revenue and productivity are up, confidence is high, but there are still serious issues to be tackled including diversity and junior pay levels.
Watch out - the next generation is snapping at your heels. Kate Magee reveals the 30 PR professionals you need to know.
Ask the ebullient former CEO of Sainsbury's what he really thinks about PR and he refuses to answer. "I reject the premise of your question," he says, "because there's an inherent negativity to it."
Clare Hieatt, the managing director of UK jeans-maker Hiut, says her company competes with bigger brands via smart social media and 'brand purpose'.
It slid into public consciousness on a conveyor belt of modernity in the late 1990s, helping to bring Japanese food to the masses. Yet YO! Sushi's CEO Robin Rowland maintains that the brand remains just as innovative today.
South Africa presents massive opportunities as well as challenges, says Elian Wiener, founder and CEO of Epic Communications.
The PR industry has massive potential in Africa's biggest economy but there is still work to be done, says Nn'emeka Maduegbuna, chairman and CEO, C&F Porter Novelli, Nigeria.
The Mexican PR industry is growing but not yet seen as strategic, says Adriana Valladares, president and CEO of Burson-Marsteller Mexico.