Thomas Cook bears all the hallmarks of a company about to implode under the weight of public disgust. This is due to its handling of the tragedy in which two children died from carbon monoxide poisoning from a faulty boiler while on holiday in Corfu in October 2006. The deaths, together with the ensuing inquest verdict of unlawful killing last Wednesday, in which Thomas Cook was found to have "breached its duty of care", is a nightmare scenario for a company that has previously been synonymous with family-friendly holidays.
The tide of technological development in digital and social media has swept marketing comms straight into the maw of the PR industry, according to speakers at PRWeek's PR Summit at PR360 in London last month.
Valuable insights into the latest trends and thinking in global PR were gleaned during PRWeek's PR360 event in London. We interview four expert contributors about making the right video, comms in the marketing mix, culture versus strategy, and the growth of PR across the world.
Check out our gallery from the PRWeek Global Awards 2015, hosted at the Park Lane Hotel.
Prostate Cancer UK teamed up with fellow charities Tenovus and the Movember Foundation for its innovative ManVan campaign.
The Golin CEO met up with Alex Benady in London to explain why three years ago he decided to do away with the traditional PR consultancy model and create the 'agency of the future' - and how his gamble is paying off today.
The world's most successful marketing services entrepreneur and self-styled 'bean counter' talks to Danny Rogers about the new wave of integration and why comms finally deserves to be at the centre of things.
The environmentalist and anti-consumerist leader of Adbusters talks to Alex Benady about 'culture jamming', empty CSR initiatives and how comms professionals can use the power in their hands for global good.
An in-depth look at four transformational campaigns and the integration, bravery and purpose that they share.
Islamic State is controlling both traditional and social media as it tightens its grip on parts of Syria and Iraq, finds John Owens in Beirut.
A new report identifies the emergence of the chief comms and marketing officer (CCMO) and predicts greater convergence between disciplines.
Hannah Hope, deputy 3am editor at the Daily Mirror, on the showbiz life and her favourite PR people.
Keir Simmons, NBC's London-based foreign correspondent, talks to PRWeek about his job and how he relates to PRs.
Jackie Cooper, global chair and creative strategy at Edelman, on the things that inspire her professionally
PlayStation has created an animated video compiling gamers' tweets to mark 20 years of the brand.
PRWeek UK is inviting agencies to submit their figures for the Top 150 PR Consultancies Report 2015.
Generous PR agencies and in-house comms teams have donated more than £2,000 to the National Society for the Prevention of Cruelty to Children (NSPCC) by entering PRWeek UK's Best Places to Work Awards.
The deadline for entry to PRWeek UK's Best Places to Work Awards 2015 has been extended to Wednesday 7 January.
Are you one of the PR's industry's best and most progressive employers? Do you run great and effective teams in the UK PR industry? Now is your chance to prove it - as entries open for PRWeek's prestigious Best Places to Work Awards 2015.
Hanover, Whitehouse Consultancy, Freedman Brown and Jargon PR are the first PR agencies to sign up to PR Internships For All since the scheme was expanded to smaller agencies and in-house departments last month.
The PR industry gathered at an exclusive awards night at Grosvenor House to celebrate the best people, agencies and campaigns of 2014. Here's the full list of winners.
With 16 of the top 25 PR agencies now supporting PRWeek and the PRCA's initiative to bring a more diverse pool of graduates into the industry, all PR agencies and in-house departments are being invited to get involved.
WPP has strengthened its position as the top performing group, widening the lead on its rivals, according to figures from PRWeek's Top 150.
PRWeek honored the best global communications work on Thursday night at the inaugural PRWeek Global Awards.
Why PRWeek and the PRCA have called on the top 25 agencies to act as industry champions by hiring more young people from ethnic backgrounds and paying interns at least the National Minimum Wage.
Ask the ebullient former CEO of Sainsbury's what he really thinks about PR and he refuses to answer. "I reject the premise of your question," he says, "because there's an inherent negativity to it."
Clare Hieatt, the managing director of UK jeans-maker Hiut, says her company competes with bigger brands via smart social media and 'brand purpose'.
It slid into public consciousness on a conveyor belt of modernity in the late 1990s, helping to bring Japanese food to the masses. Yet YO! Sushi's CEO Robin Rowland maintains that the brand remains just as innovative today.
The conflict in the country has squeezed PR budgets but at the same time created opportunities for the industry to evolve.
One of the world's fastest-growing economies has a PR sector supporting change as well as effecting it.
The PR scene in Qatar has changed rapidly since the Gulf state came under global scrutiny after it was awarded the 2022 FIFA World Cup, says James Caffall, MD of Forbes Associates.