The Smear for Smear social media campaign to encourage women to take smear tests by sharing 'lipstick smear selfies' was seen by up to 26 million people in the first 24 hours, its organisers claim.
A cervical cancer charity hopes to replicate the success of social media campaigns like the ALS Ice Bucket Challenge and Cancer Research UK's No Make-Up Selfie by encouraging women to share "lipstick smear selfies".
Public affairs specialist Hanover Communications has appointed former Daily Express health editor Jo Willey as a senior adviser.
Tributes have been paid to Yvonne Davies, head of comms at Central Manchester University Hospitals trust, who was murdered at the weekend.
Health agency Road has won a competitive pitch for Musgrove Park Hospital NHS Trust.
The UK Council for Psychotherapy (UKCP) has appointed Graham Prince, formerly comms director at renewal energy firm D1 Oils, as its new head of communications.
Johnson & Johnson's 400 communications staffers will report to CCO Maggie FitzPatrick going forward, rather than their respective local business unit leaders.
Cirkle has been appointed by BMR (Bio-Medical Research) Health to launch its women's health innovation aimed at coping with bladder weakness called Femifree.
City agency Abchurch Communications has been appointed to handle PR for Quantum Pharma ahead of its IPO, which is billed as the biggest AIM flotation in the pharmaceutical sector this year.
Creston, the UK-listed marketing and PR group, has reported a five per cent rise in half-year revenue to £37.3m, with the company buoyed by "good growth" and the addition of several major clients.
UNICEF's goal: demystifying Ebola to audiences around the world.
Highland Marketing has been brought in to launch a product by software development company Niche Health, which allows GPs to securely transfer patient information to third parties electronically.
Virgo Health's consumer health and wellbeing division has promoted two of its existing team, as well as winning a competitive pitch for the Meda Pharma account.
Public Health England (PHE) has awarded its consumer engagement brief to M&C Saatchi with Freuds, which was unable to pitch directly, as a sub-contractor.
Waggener Edstrom has been appointed by baby charity Tommy's to conduct a UK-wide survey of midwives.
The PR industry as a whole can learn from the healthcare sector by using the psychology of behaviour change more in its planning
The annual gathering for the World Economic Forum in Davos, Switzerland, brings together a heady mix of politicians, corporations, scientists and philanthropists to address the key challenges of the day. Two writers give PRWeek their perspective from inside the conference.
The PRCA has launched recommendations for great comms in 2015, following an in-depth consultation with the PRCA's senior members and PR Council.
Imagine getting your message out to 21 million people in just three hits. Sounds impossible, doesn't it? Here are six reasons to embrace radio.
Bupa UK has launched a TV campaign in a bid to increase awareness of its healthcare expertise and range of products and services.
Love it or loathe it, coalition governments seem here to stay.
What does 2015 have in store for the PR and comms industry? Will any party hold the balance of power following the general election and what impact will the Lobbying Act have on the voluntary sector's ability to communicate with the public? Has SEO come of age in the PR sphere and what opportunities are there within the greater convergence of channels? Is the industry on the brink of diversifying its ranks and will one firm fall victim to a major scandal? We asked some of the brightest brains in the business to give us their predictions for the year ahead. Happy New Year from everyone at PRWeek!
A radical new blueprint for the NHS has been received positively but the rate of change depends on the outcome of 2015's election.
The launch of the PRWeek Power Book 2015 is the perfect time to review your leadership style.
Healthcare Public Affairs Senior Consultant to join leading independent consultancy! Hanson Search London (Central), London (Greater)
PR Account Manager – Senior Account Manager Black Cherry Recruitment Manchester, Greater Manchester
AM Role-Consumer PR Reuben Sinclair London (Greater)
Campaigning and Public Affairs Manager - UK Health Charity Hanson Search London (Greater)
PRESS OFFICER Scottish Opera Glasgow City
Pete Pedersen has told PRWeek that the arrival of new management at Huntsworth represented the "best of possible timings" to resign as Grayling CEO, but he predicted success for the parent company despite recent difficulties.
Pete Pedersen has resigned from his role as Grayling CEO after two years in the job, parent company Huntsworth announced this afternoon.
Specialist food and drink agency Palm PR has expanded its team with three senior appointments.
The Omnicom Group agency's longtime partner in Brazil, Ketchum Estratégia, will rebrand as Ketchum.