The NHS is considering creating an additional comms roster as the service continues to shift in the wake of last year's structural reforms.
Freuds is believed to have partnered with another agency in order to keep hold of its work for Public Health England (PHE), for which the new government marketing services roster bars it from pitching directly.
Just Health has bolstered its medical comms offering with the appointment of TVF Communications' Glen Halliwell and an internal promotion.
The latest issue of PRWeek magazine is winging its way out to subscribers, tackling everything from the World Cup through to particle physics via some of the biggest names in communications.
Pro-smoking group Forest has launched a 72-hour ad blitz on the political online advertising network MessageSpace to pressure David Cameron to rethink the potential introduction of plain packaging for cigarettes.
The Harley Medical Group has appointed Maitland and Pegasus to handle its corporate and consumer comms respectively.
PRWeek looks into the work of the key communicators on the opposing sides during US drugs company Pfizer's £69bn play for unwilling UK takeover target AstraZeneca.
The swift rejection of Pfizer's "final" £69bn offer by the board of AstraZeneca was quickly followed by the latter's chairman Leif Johansson telling BBC Radio 4 that its shareholders will have the final say.
Cello Group has bought healthcare communications agency iS Healthcare Dynamics in a deal worth up to £5.8m depending on performance targets.
Novartis has named former UBS comms chief Michael Willi group head of communications.
Shareholders at UK-listed AstraZeneca are watching on as it reacts to a takeover approach from US rival Pfizer.
Ex-european director of external communications at Coca-Cola Enterprises, Debbie Spitz, shares her tips on how to get the best from, and even enjoy, networking.
You don't need to be Machiavellian to rid departments of unaccountable 'embedded' communicators.
Pfizer might be better advised to adopt GE's approach to takeovers if it renews its interest in AstraZeneca.
Calling a journalist with a pitch could be a make-or-break moment for you and your client.
The NHS needs to communicate its data programme carefully to ensure it isn't misconstrued - or shelved.
Persuading patients to use over-the-counter products for minor ailments will make people better faster.
Success in crisis communications often means your work goes unsung as potential crises are averted.
Healthcare and pharma companies must overcome their reticence to embrace social media.
Transformative PR efforts regarding HIV and Aids give some hope to dementia campaigners.
Both will offer public policy advice and communications counsel to corporate, association, and nonprofit clients in the newly created roles.
Monty left his role as global digital communications leader at Ford in May.
The Priory, the addiction clinic known for treating a string of high-profile figures, has handed former Conservative adviser Tom Muir a newly created comms role.
Sainsbury's has hired Rebecca Reilly as head of corporate communications with Trevor Datson becoming interim director of corporate affairs.