The latest healthcare PR news, opinion and features.
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News and news analysis

BMA and Government engaged in 'attritional war', says DH director of comms

BMA and Government engaged in 'attritional war', says DH director of comms

The Government is engaged in an "attritional war" with the British Medical Association in the long-running junior doctors' dispute, according to Sam Lister, director of comms at the Department of Health.

Incisive Health opens Brussels office

Incisive Health opens Brussels office

One of the UK's largest specialist healthcare agencies has opened its first base outside of London, in Brussels.

Government must not exploit patient deaths during junior doctor strikes, PRs warn

Government must not exploit patient deaths during junior doctor strikes, PRs warn

The Government should steer clear of exploiting any incidents such as patient deaths during the ongoing doctors' strike called by the British Medical Association (BMA), PR professionals have warned.

Gove steps up Brexit rhetoric with 'Soviet-style control freaks' piece in Times

Gove steps up Brexit rhetoric with 'Soviet-style control freaks' piece in Times

Writing in The Times today, Justice Secretary Michael Gove has described the European Union as "an economic sinkhole" and a "failing Soviet system", and says that the UK's continued membership of it would constitute a "direct and serious threat" to public services including the NHS.

Queen's Awards given to record 254 companies including marcoms firms

A number of marcoms agencies are among the winners of the Queen's Award for Enterprise, announced this morning on the monarch's 90th birthday.

John Gisborne to lead FleishmanHillard Fishburn health team

John Gisborne to lead FleishmanHillard Fishburn health team

John Gisborne, previously the head of global health at MHP Communications, has been appointed MD of the healthcare team of FleishmanHillard Fishburn (FHF).

Watch: 'Sharing this film could change your friend's life' - Parkinson's UK kicks off 2016 awareness week

Watch: 'Sharing this film could change your friend's life' - Parkinson's UK kicks off 2016 awareness week

The charity Parkinson's UK is beginning its annual Parkinson's Awareness Week with an appeal to social media users that sharing its animation "could change your friend's life".

Brave, or brand suicide? Only eat some Dolmio and Uncle Ben's products once a week, says maker Mars

Brave, or brand suicide? Only eat some Dolmio and Uncle Ben's products once a week, says maker Mars

PRs have praised Mars Food's "proactive" announcement that certain products including those from the Dolmio and Uncle Ben's range will be labelled 'occasional' and should only be eaten once a week, as part of a new health initiative from the food manufacturer.

Doctors' strikes: Twitter interest drops since start of year - but support grows

Doctors' strikes: Twitter interest drops since start of year - but support grows

The number of tweets about the strikes by junior doctors plummeted between January and March this year, although it has rebounded in April thus far - with the balance of pro-strike tweets steadily increasing through 2016.

InVentiv Health files for IPO

InVentiv Health files for IPO

InVentiv has been privately held since Thomas H. Lee Partners, a private-equity firm, acquired it in 2010 for $1.1 billion.

Tinder deletes fake profiles set up for condom firm's 'offensive' safe sex campaign

Tinder deletes fake profiles set up for condom firm's 'offensive' safe sex campaign

An Australian condom firm's campaign using fake Tinder profiles of users with names making puns on sexually transmitted diseases, such as Chadmydia and Stephyphilis, has been shut down by the matchmaking app.

SO What Global launches healthcare agency after non-compete clause expires

SO What Global launches healthcare agency after non-compete clause expires

SO What Global has acquired Iris Life Communications and announced the launch of its healthcare agency - SO Healthy - following the expiry of a non-compete clause.

Surgical products giant Steris hires Hanover after $1.9bn merger

Surgical products giant Steris hires Hanover after $1.9bn merger

Steris, the surgical and healthcare products giant, has appointed Hanover as its first retained agency since forming last November through the $1.9bn (£1.3bn) merger of US-based Steris Corporation and the UK's Synergy Health.

Pfizer, Allergan CEOs try to shrug off deal termination

Pfizer, Allergan CEOs try to shrug off deal termination

New Treasury Department rules put an end to the $160 billion merger between Pfizer and Allergan on Wednesday.

DH seeks head of 100-strong comms team but background in health not necessary

DH seeks head of 100-strong comms team but background in health not necessary

The Department of Health is recruiting for a new director of comms to lead its 100-strong team.

Opinion and features

Communicating how cutting-edge drug treatments benefit everyone is a tough challenge

Communicating how cutting-edge drug treatments benefit everyone is a tough challenge

One of our most important comms challenges is to convince governments and regulators that costly cutting-edge treatments are worth it.

Panama Papers crisis comms: Five steps to protect your reputation

Panama Papers crisis comms: Five steps to protect your reputation

OK, so you have been named in the Panama Papers. This is what you should do next.

Companies that remain silent on Brexit do so at their peril

Companies that remain silent on Brexit do so at their peril

When a man gives his opinion, he's a man. When a woman gives her opinion, she's a bore. And when a company gives its opinion, then - to bend Bette Davis' famous saying further - it must be up to no good, meddling in democratic debate for its own selfish ends.

Twitter at ten: Opportunity knocks for the brightest brands

Twitter at ten: Opportunity knocks for the brightest brands

It's ten years today since Jack Dorsey sent the first ever tweet, telling the world he was "just setting up my twttr".

Is pharmaceutical procurement  fit for the future?

Is pharmaceutical procurement fit for the future?

Towards the end of last year, PepsiCo caused a bit of a stir when it announced it was eliminating its marketing procurement function.

International Women's Day: Why it shouldn't be 'us versus them'

International Women's Day: Why it shouldn't be 'us versus them'

As a woman, do I feel we need an International Women's Day? Do I feel proud that my achievements are being celebrated - or do I feel that it denigrates other people through exclusion?

Eight steps PRs can take to prevent their pitch failing at the first hurdle

Eight steps PRs can take to prevent their pitch failing at the first hurdle

Journalists can be rude, self-obsessed, hugely-entitled, 'the-world-revolves-around-me' complete *******, writes Tim Johns, a producer on the Jeremy Vine show.

International Expansion: Why clients want familiar PR agencies in unfamiliar markets

International Expansion: Why clients want familiar PR agencies in unfamiliar markets

There is a trend for clients wanting their existing agencies to expand abroad rather than having to hire a new agency in an unfamiliar market.

Temporary workers are not to blame for the NHS deficit

Temporary workers are not to blame for the NHS deficit

The use of temporary workers in the NHS, including PR practitioners, has been blamed for the deficit - but this smacks of scapegoating.

Recent healthcare people moves

Elliot Sloane hands reins of eponymous firm to Darren Brandt, Whit Clay

Elliot Sloane hands reins of eponymous firm to Darren Brandt, Whit Clay

Six years after Sloane & Company was acquired by MDC Partners, founder Elliot Sloane is stepping aside.

Porter Novelli's Darlan Monterisi to top comms role at CA Technologies

Porter Novelli's Darlan Monterisi to top comms role at CA Technologies

The Omnicom Group agency's New York office leader will join CA on May 9.

FleishmanHillard global CMO Stephanie Marchesi departs firm

FleishmanHillard global CMO Stephanie Marchesi departs firm

The Omnicom Group agency eliminated the global CMO position upon Marchesi's exit.

Lord Chadlington leaves Huntsworth 12 months after stepping down as CEO

Lord Chadlington leaves Huntsworth 12 months after stepping down as CEO

Lord Chadlington has stepped down from Huntsworth, one year after Paul Taaffe succeeded him as CEO of the Grayling and Red Consultancy owner.