The latest healthcare PR news, opinion and features.
Got a story? Contact Ian Griggs on 020 8267 4893 or ian.griggs@haymarket.com.

News and news analysis

Nuffield Health calls in Hopscotch for teenage education programme

Nuffield Health calls in Hopscotch for teenage education programme

UK health charity Nuffield Health has appointed Hopscotch Consulting for a nationwide secondary schools programme to tackle teenage health issues.

Road Communications wins four-way pitch for Scope Ophthalmics

Road Communications wins four-way pitch for Scope Ophthalmics

Scope Ophthalmics has appointed Road Communications to provide PR support for its branded range of prescription and over-the-counter medicines.

Former Tonic Life MD Stéphanie Bunten launches Iris Life with colleague

Former Tonic Life MD Stéphanie Bunten launches Iris Life with colleague

Former Tonic Life London managing director Stéphanie Bunten and associate director Lee-Ann Cameron have launched a boutique health comms agency, called Iris Life Communications.

Smarts Illuminate picks up digital marketing briefs following rebrand

Smarts Illuminate picks up digital marketing briefs following rebrand

Smarts Illuminate has won two digital accounts, including working with the NHS for Baywater Healthcare, following its rebrand at the end of last year.

J&J redesigns news center to tell visual stories in real time

J&J redesigns news center to tell visual stories in real time

The visually enhanced J&J News Center is geared at media, consumers, staffers, and stakeholders.

Cicero hires Baxter's Fiona Cohen to head new healthcare practice, eyes expansion

Cicero hires Baxter's Fiona Cohen to head new healthcare practice, eyes expansion

Cicero Group has appointed Fiona Cohen, former senior comms director of global healthcare company Baxter, to head its new healthcare practice.

Freuds attacked for promoting fast-food giants alongside Government's obesity campaign

Freuds attacked for promoting fast-food giants alongside Government's obesity campaign

Reports suggest Freuds is receiving millions of pounds to promote junk food while managing the Government's health contract, including its anti-obesity campaign Change4Life.

Tonic Life makes three hires to boost digital offering

Tonic Life makes three hires to boost digital offering

Tonic Life Communications, part of Huntsworth Health, has made three new hires following the recent appointment of global CEO Mary Smiddy.

Just Health to open second London office

Healthcare specialist Just Health Communications is to open a second office, in Southwark, to house its growing team.

Sports nutrition brand Monkey Nutrition hires Rich Leigh & Co

Sports nutrition brand Monkey Nutrition has hired Rich Leigh & Co as its first PR agency.

Royal College of Surgeons promotes Simon Edwards to comms director

The Royal College of Surgeons has promoted Simon Edwards to director of comms following the departure of Jo Revill.

Incisive Health adds TOWIE fitness client among new account wins

Incisive Health adds TOWIE fitness client among new account wins

Incisive Health, the health sector-focused PR consultancy, has secured a further four clients since the start of 2015 as it announces that it has doubled its employee numbers over the past four months.

Up Communications to represent health tech firm HCi Viocare

Up Communications has been appointed as the first PR agency for HCi Viocare, the producer of technology for consumer and professional healthcare and sports markets.

Porter Novelli hires Nicole Yost from Ogilvy to lead UK health practice

Porter Novelli hires Nicole Yost from Ogilvy to lead UK health practice

Porter Novelli has hired Nicole Yost from Ogilvy Healthworld to head up its UK health & wellness practice.

Up to 26 million people see Smear for Smear lipstick selfie campaign in 24 hours

Up to 26 million people see Smear for Smear lipstick selfie campaign in 24 hours

The Smear for Smear social media campaign to encourage women to take smear tests by sharing 'lipstick smear selfies' was seen by up to 26 million people in the first 24 hours, its organisers claim.

Opinion and features

A mixed bag for booze and fags

A mixed bag for booze and fags

It has been a fortnight of contrasting fortunes for the UK's two biggest 'sin' industries.

Top ten tips to win new business

Top ten tips to win new business

Once the comms channels get clogged, your days are numbered.

Only a cultural shift, not quotas, will turn the tide

Only a cultural shift, not quotas, will turn the tide

Boards with a high proportion of women outperform all-male boards, yet ­attitudes are still lagging behind in business.

Osborne's sixth Budget defines both him and David Cameron's premiership

Osborne's sixth Budget defines both him and David Cameron's premiership

Budgets come and Budgets go - but this one is significantly different. It is a moment of definition for Chancellor George Osborne, its architect. And his sixth Budget also defines the future of David Cameron's premiership.

PRWeek's Mentoring Project: The benefit of experience

PRWeek's Mentoring Project: The benefit of experience

Claire Murphy catches up with PRWeek's Mentoring Project to see how it has helped both the mentors and mentees' careers.

The CEO is a company's most valuable PR asset

The CEO is a company's most valuable PR asset

Today, the news is a conveyor belt. It puts massive demands on editors, journalists and programme planners.

No cracks yet in the glass ceiling

No cracks yet in the glass ceiling

Although the Equal Pay Act was first introduced in 1970, women's salaries in PR still lag well behind that of their male counterparts, particularly at senior level and for those aged over 40.

Dos and don'ts of chemistry meetings

Dos and don'ts of chemistry meetings

You suss each other out online. Maybe you have a coy call or two. Then you get together and show off your best side while working out whether the other party would embarrass you in front of your mum. If it wasn't in a business setting, a 'chemistry meeting' would be called what everyone knows it really is: a first date.

After Wolf Hall, political 'Bring up the Bodies'

After Wolf Hall, political 'Bring up the Bodies'

The general election will provide a fitting sequel to the BBC's Wolf Hall, as politicians adopt a strategy of 'bring up the bodies' - the old arguments of past NHS debates.

Recent healthcare people moves

MHP appoints Kate Pogson as director among raft of senior hires

MHP appoints Kate Pogson as director among raft of senior hires

MHP Communications has hired Kate Pogson as a director.

Virgo Health hires Tom Griffiths as head of digital

Virgo Health hires Tom Griffiths as head of digital

Healthcare agency Virgo Health has appointed Tom Griffiths as head of digital from Care UK.

Outside Organisation hires former Hearst Magazines PR manager Robin Invest

Outside Organisation hires former Hearst Magazines PR manager Robin Invest

Entertainment PR company the Outside Organisation has hired Robin Invest, the former senior PR manager at Hearst Magazines, as a senior account director.

Bulmer departs Shell for CMO role at Tribal Planet

Bulmer departs Shell for CMO role at Tribal Planet

He started as the technology company's first marketing chief on Wednesday.