Danny Rogers - editor-in-chief, BR Group

Danny Rogers is the editor-in-chief of the Brand Republic Group of titles, which includes, PRWeek, Brand Republic, Campaign, Marketing and Media Week

Latest columns

Danny Rogers: Maude's comms plan may be too austere

This week, further details emerged of the Government's new approach to its comms campaigns after the demise of the COI in March.

 

Danny Rogers: An intriguing future awaits Bell Pottinger

With Lord Bell's buyout of Bell Pottinger from Chime now looking likely to take place next month, we are looking at the imminent break-up of Britain's biggest PR agency.

 

Danny Rogers: Conscience is vital for PR professionals

The PR profession and public ethics have always been bedfellows; their relationship often uneasy.

 

Danny Rogers: Industry can drive comms ethics debate

We are obsessed with growth in the business world.

 

Danny Rogers: Improving diversity is next step for industry

Last week Ignite, the diversity in PR networking group, launched a 'manifesto for change', calling for the British PR industry to take immediate steps towards increasing diversity.

 

Danny Rogers: Portland purchase signals industry upswing

After a rather downbeat first quarter to this year, one now senses growing optimism in the British PR industry.

 

Danny Rogers: Today's PR is rarely spin and manipulation

In a poll for last week's 2012 Power Book, Britain's top professionals said the biggest problem with working in PR was the 'profession's image'.

 

Danny Rogers: Lobbyists are at the mercy of stings

David Cameron's prophecy, months before taking over as Prime Minister, that 'secret corporate lobbying' was the 'next big scandal waiting to happen' has proven not only prescient, but possibly self-fulfilling.

 

Danny Rogers: True leadership is about decisiveness

Public confidence in political leaders is higher in China than in many Western countries, according to a survey this week by global PR network Ketchum.

 

Danny Rogers: Hilton's exit leaves talent gap at Number 10

So goodbye - or should that be au revoir? - to Steve Hilton, David Cameron's policy chief: the shaven-headed, barefoot guru who always looked so incongruous in Tory circles.

 

Danny Rogers: Alcohol issues need more than good comms

In Monday's excellent Panorama on BBC1, Tony Blair's former PR man Alastair Campbell looked at what he believes is the 'growing problem' of excessive drinking by Britain's professional classes.

 

Danny Rogers: Premier League has got social media-savvy

The Premier League's decision to double the size of its comms operation with the hire of a four-strong social media team is a highly significant one.

 

Danny Rogers: TripAdvisor needs to trade on trust

In order to grow, brands require trust. The world's greatest brands are those trusted by their consumers, their employees and manifold other stakeholders.

 

Danny Rogers: Can team changes revitalise Miliband?

The most recent political opinion polls show the Conservatives and Labour neck and neck, with the Tories just slightly ahead.

 

Danny Rogers: Tomorrow's CEOs must be a force for good

Edelman's annual Trust Barometer - the 2012 incarnation was unveiled this week - usually prompts a minor furore among the chattering classes.

 

Danny Rogers: CIPR must set bar high on Wikipedia code

There was an enticing row over ethics last week at the Holborn offices of Bell Pottinger. It took place between Jimmy Wales, co-founder of online encyclopaedia Wikipedia, and Chime boss Lord Bell.

 

Danny Rogers: PM treads fine line on economic strategy

David Cameron's apparent assault on 'fat cat pay' this week provided an insight into his team's comms strategy for 2012.

 

Danny Rogers: Reasons for cheer in a year of two halves

As 2011 draws to a close, we can reflect on a year of seismic change for professional communicators and the wider media.

 

Danny Rogers: Business must tackle anti-corporate narrative

At a lunch with a group of blue chip comms directors last week, I learned of the heightened concern about anti-business sentiment in the UK.

 

Danny Rogers: Employment costs threaten agency profits

At this time of year management consultancy Kingston Smith W1 produces an annual survey of the financial performance of PR consultancies. Although this covers the previous calendar year - in this case the year-ending December 2010 - and comes six mon...

 
 

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