Latest consumer news

Luta drafts in Diffusion for global sportswear launch

Luta drafts in Diffusion for global sportswear launch

Luta, the Brazilian sportswear brand that gives half its profits to charity, has drafted in Diffusion as it takes to the global stage.

Related headlines

Qatar Airways launches agency review

Qatar Airways launches agency review

By John Owens, 22 May 2013

Qatar Airways is reviewing its UK PR work amid moves to drive up its international profile.

 
 
Rhino Rugby hires Mercieca ahead of Lions tour

Rhino Rugby hires Mercieca ahead of Lions tour

By John Owens, 17 May 2013

Major rugby equipment maker Rhino Rugby has appointed Mercieca as its retained agency in the run-up to the British and Irish rugby team's tour of Australia.

 
 
Hope&Glory wins Ikea consumer press office duties

Hope&Glory wins Ikea consumer press office duties

By Daniel Farey-Jones, 16 May 2013

Furniture giant Ikea has awarded Hope&Glory a retained account to handle its consumer press office, previously held by Cake, though it has yet to conclude a wider PR review.

 
 
Camelot hires Telefónica's Glenn Manoff to lead global corporate affairs

Camelot hires Telefónica's Glenn Manoff to lead global corporate affairs

By Daniel Farey-Jones, 16 May 2013

National Lottery operator Camelot has hired Telefónica's Glenn Manoff to lead corporate affairs as it plans global expansion.

 
 
South Africa seeks digital help to combat 'negative perceptions'

South Africa seeks digital help to combat 'negative perceptions'

By John Owens, 15 May 2013

South African Tourism (SAT) is hunting for digital support as it seeks to overturn 'negative perception' in the UK.

 
 
Luca lands Meliá Hotels' international comms brief

Luca lands Meliá Hotels' international comms brief

By John Owens, 15 May 2013

Spanish hotels group Meliá Hotels International has brought in travel PR agency Luca as it consolidates its international comms work.

 
 
Pegasus called in for Soft & Gentle and Cuticura consumer drive

Pegasus called in for Soft & Gentle and Cuticura consumer drive

By Loulla-Mae Eleftheriou-Smith, 13 May 2013

Pegasus has been brought in to handle a major consumer PR drive for two personal care brands, Cuticura and Soft & Gentle, on a retained basis.

 
 
Promote PR wins Royal Ascot and other horseracing duties

Promote PR wins Royal Ascot and other horseracing duties

By Daniel Farey-Jones, 13 May 2013

Ascot Racecourse has appointed Promote PR to generate media coverage for a number of racing events this summer including Royal Ascot.

 
 
Cash in the Attic goes digital with help of Propeller PR

Cash in the Attic goes digital with help of Propeller PR

By John Owens, 13 May 2013

Propeller PR has been chosen to help the makers of BBC TV series Cash in The Attic go digital and 'dust off the reputation of the antiques world'.

 
 
Ford Retail awards six-figure account to The Red Consultancy

Ford Retail awards six-figure account to The Red Consultancy

By Loulla-Mae Eleftheriou-Smith, 08 May 2013

Ford Retail has selected The Red Consultancy to develop a centralised comms function following a six-way pitch.

 
 

Additional Information