Analysis

Focus: The FTSE 100 social media index

Focus: The FTSE 100 social media index

PRWeek joined forces with The Group to see how well FTSE 100 companies are using social media channels to manage their corporate reputation. Kate Magee reports.

More analysis

The Office: Google UK - Google plays at higher level

The Office: Google UK - Google plays at higher level

02 February 2012

Google is well known for its quirky offices, generous canteen and 'Thank Google it's Friday' social events.

 
 
Fiona Thorne: Loving life at the coalface

Fiona Thorne: Loving life at the coalface

By John Owens, 01 February 2012

The chief executive of Fishburn Hedges is never happier than when experiencing the adrenaline rush of pitching, finds John Owens.

 
 
London 2012: Five ways non-sponsors can take part

London 2012: Five ways non-sponsors can take part

By Kate Magee, 26 January 2012

Here are five ways non-sponsor brands can share the Olympic spirit without breaking the rules.

 
 
London 2012: How Brands Can Compete - Non-sponsors

London 2012: How Brands Can Compete - Non-sponsors

By Kate Magee, 26 January 2012

Even brands that are not official sponsors of London 2012 can share in the Olympic spirit without falling foul of regulations.

 
 
 

With presidential elections taking place in the US, France and Russia during 2012... this will be a mega year for politics and public affairs. Read more

 
Ed Williams, UK CEO, Edelman 
 

Editor's picks

Matthew Freud is the most powerful PR operator in the UK Matthew Freud, chairman of the newly independent Freud Communications, is the most powerful PR operator in the UK by some distance, according to new research from PRWeek.

PR among most profitable marketing disciplines according to the PRWeek Top 150 Margins for PR agencies are favourable, regardless of the overall size of the operating group.

29 under 29: Not the usual suspects PRWeek has finished its annual search for the most talented PR professionals under the age of 29. Kate Magee looks at the 29 high-fliers making an impression on the industry this year.

Walkers Crisps named top brand by UK children in Kids Brand Index 2011 Walkers Crisps has been named the top brand by UK children aged seven to 15, according to new research for PRWeek.

PRWeek Awards 2011: Pictures from the night Were you spotted on the dancefloor at the PRWeek Awards?

Four agencies bag gold status in the PRWeek Best Places to Work 2011 Eulogy, Lansons Communications, Man Bites Dog and the London Communications Agency have been named as the best PR agencies to work for by PRWeek.

Tom Kelly - No more cat and mouse

Tom Kelly - No more cat and mouse

By Matt Cartmell, 09 February 2012

Network Rail's director of comms says the Leveson Inquiry is helping to change the way communicators do business. Matt Cartmell reports.

 
 
Claire Furlong: Ready for the media scrum

Claire Furlong: Ready for the media scrum

By Kate Magee, 26 January 2012

The head of marketing and comms for UK Athletics will, win or lose, ensure our Olympic athletes face up to the media, finds Kate Magee

 
 
Steffan Williams: Out from under the radar

Steffan Williams: Out from under the radar

By Alec Mattinson, 19 January 2012

The MD of Capital MSL tells Alec Mattinson how an international focus has seen the agency quietly become a City success back home.

 
 
Tom Pilla: Spreading the word

Tom Pilla: Spreading the word

By Sara Luker, 12 January 2012

Microsoft's general manager for UK PR is on a mission to get his firm to engage more with the British public. Sara Luker reports.

 
 
 
Sport - Lady jockeys put on the ultimate show

Sport - Lady jockeys put on the ultimate show

By John Owens, 09 February 2012

A female jockeys-only event saw HRSM develop a campaign involving X Factor winner Alexandra Burke.

 
 
Arts: Exhibition proves to be a masterpiece

Arts: Exhibition proves to be a masterpiece

By John Owens, 01 February 2012

Focus PR were called in to create a wide-reaching campaign for the second ever Masterpiece London.

 
 
Charity: FitFlop star benefit scores hole in one

Charity: FitFlop star benefit scores hole in one

By John Owens, 01 February 2012

Lexis was picked to promote a fundraising celebrity golf tournament for the Make-A-Wish UK Foundation.

 
 
B2B: Legrand roadshow is the perfect fit

B2B: Legrand roadshow is the perfect fit

By John Owens, 01 February 2012

Source Marketing Communications were chosen to promote a new offer in cable trunking.

 
 
 
Dominic Schofield, Korn/Ferry International: The traits of a good leader

Dominic Schofield, Korn/Ferry International: The traits of a good leader

By Dominic Schofield, Korn/Ferry International, 17 January 2012

Effective business leaders share three key characteristics that put them ahead of the pack.

 
 
Richard Mound, IBM: Send in the collaborators

Richard Mound, IBM: Send in the collaborators

By Richard Mound, IBM, 17 January 2012

As social networking tools change the workplace, leaders must move with the times too.

 
 
Paul Johnston, Cisco Systems: The power of connectivity

Paul Johnston, Cisco Systems: The power of connectivity

By Paul Johnston, Cisco Systems, 17 January 2012

In an increasingly connected web world, a new mindset is needed to deliver greater rewards.

 
 
James Close, Ernst & Young: Refresh the green agenda

James Close, Ernst & Young: Refresh the green agenda

By James Close, Ernst & Young, 17 January 2012

Organisations need to address the issue of sustainability to drive corporate and national growth.

 
 
 

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