Global: The Week in Global PR
prweek.com, Friday, 17 August 2012, 12:00am,
Publicis Groupe has acquired Resultrix, a digital marketing firm with a presence in India, Singapore, the United Arab Emirates and the US. CEO Vidur Luthra and COO Gulrez Alam will continue to lead the agency.
Burson-Marsteller is launching Consitor, a subsidiary unit based in Washington DC and Zurich, to provide healthcare firms and institutions with integrated healthcare and science comms strategies.
The move is in part a reaction to an increase in regulations and policy changes relating to pharma and healthcare firms.
The Religious Coalition for Reproductive Choice has launched a public education campaign that will inform women about contraceptive coverage and other services now provided under US President Barack Obama's Affordable Care Act for free.
InterContinental Hotels Group, owner of chains including Holiday Inn and Crowne Plaza, is celebrating its 60th anniversary with a campaign aimed at having consumers share stories and photos from their past.
Hill+Knowlton Strategies has launched a corporate emergency response service in Canada that aims to offer advice beyond comms, including incident commanders and personnel with regulatory, legal and HR responsibilities.
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