Corporate reputation September 2011
prweek.com, Wednesday, 14 September 2011, 3:27pm,
Guy Esnouf, E.ON's head of communications, discusses the relationship between media coverage and corporate reputation. Plus, essays on a range of topics relating to reputation from our specialist panel.
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How would you deal with an assault from UK Uncut on your clients?
- Client view: Guy Esnouf, E.ON - Moving on from the conflict
- Charlie O'Rourke, AIMediaComms: The value of reputation.
- Edward Walsh, APCO: Juggling the DNA approach
- Jonathan Flint, Citigate Dewe Rogerson: Appreciating the audience
- Ros Hunt, Cohn & Wolfe: Personality and authenticity
- Julia King, Context: Keep your enemies close
- Sandra Macleod, Echo Research - The ABC of reputation
- Caroline Weber, Fleishman-Hillard: Make your partnerships pay
- Gavin Megaw, Hanover: Mind the reputation gap
- Ben Curson, Hill & Knowlton: Noise vs business impact
- Mark Jackson, Lucre: Every interaction is critical
- Iain Bundred, Ogilvy: Strike up a conversation
- Rebecca Reilly, Open Road: All stakeholders are equal
- Isabel Collins, Radley Yeldar: You must live by your credo
- John Mahony, ReputationInc: More than talking the talk
- Malcolm Gooderham, TLG Communications: Build your reputation online
- Jim Donaldson, Weber Shandwick : The brave new world of PR
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