Royal Caribbean on booking Bonnie Tyler for eclipse: 'We knew if we didn't get her, somebody else would'
The inside story of how the Total Eclipse Cruise came about.
Bath Spa University appoints Grayling, Smoking Gun wins Childs Farm, No Brainer picks up Mersey Ferries, and CNC launches crisis simulation tool.
These are the football clubs scoring the best engagement rates across Twitter and Facebook, according to We Are Social.
Freud Communications faces a competitive pitch against other firms on the Government's Campaign Solutions roster to retain its long-held and prized comms brief with Public Health England.
Kelly Swanson has been the undefeated boxer's PR handler for a dozen, never-short-on-controversy years.
Lego has appointed Mischief to a consolidated PR brief in the UK, following a "regular review" of its UK media suppliers, PRWeek has learned.
Procter & Gamble's Always has brought back its #LikeAGirl campaign with a new ad tackling girls' failure of confidence during puberty.
A new creative agency called Jolly Rebellion, which brings together PR, advertising, influencers and digital, is launched today by industry stalwart Frankie Oliver with a mission statement to do good for brands, people and the world.
Berkshire-based PR agency Promote has appointed Nasima Hussain as managing director, with founder Sue Anstiss taking on the role of CEO.
Greene King has appointed TVC Group to a new consumer PR brief for its brewing and brands division, PRWeek has learned.
McDonald's has awarded Leo Burnett's London office the global brief to amplify its sports sponsorship for next year's football World Cup.
Ketchum has been appointed to a consolidated UK PR brief for electronics giant Samsung.
Consumers are so well-informed by their online research they no longer feel a need to visit car showrooms, which is a problem for Audi.
On-demand TV streaming service Now TV has reappointed Fever, having put its consumer PR business out to competitive pitch earlier this year.
Huawei's consumer tech arm has appointed Red Consultancy to deliver its comms strategy across Western Europe, the UK and Ireland, despite Hill+Knowlton Strategies' attempt to hold onto the UK brief.
Is PR a youngsters' game? It's a question that plays on my mind - especially since becoming a mum.
ADHD is still a topic of hushed discussion amongst many and there are multiple reasons people are simply happier to avoid the chat than discuss it openly.
There is a problem with the talent supply chain, but parents returning from the 'PR Bermuda Triangle' can be the solution.
The most decorated initiatives at the annual Cannes International Festival of Creativity highlighted issues such as diversity and the environment, which drew attention and drove conversations around the globe
There's a much-laboured impression that journalists don't respect PR agents - that PRs are time wasters whose pitches are unprepared, unfocused and unwanted.
From a campaign targeting texting while driving to a library in the air and info on soap pub break-ins... the PRWeek team pick their favourite campaigns from July. Vote below for your favourite.
If you are a regular cinema-goer you are likely to be familiar with the experience of watching a film that is so overloaded with ideas, plot-lines and characters that you leave feeling exhausted.
You're so good at your job that you get promoted to a role beyond your experience and skills. Don't panic, though - you can learn to lead well.
Big changes are afoot in supermarket comms teams and their agency relationships as PR fights, once more, to prove its effectiveness both against sister disciplines and in a straight-out price war. But it's not all about cost-savings.
EasyJet's comms and content team speak to PRWeek UK about how to handle enquiries in an industry that is, for better or worse, always in the news.
Senior Account Manager - Broad Health Offering (Pharma, Fitness & Well-being, Consumer Health) Lee-Roberts Search London (Central), London (Greater)
Account Director – Corporate Communications – World’s No1 Agency – London - £55,000 plus benefits Median London (Central), London (Greater)
Account Director - property PR Reuben Sinclair London
Account Manager - Drinks PR Reuben Sinclair London
PR Account Manager - Consumer PR Reuben Sinclair Oxford
Ben Goldsmith, formerly head of PR and content for Balderton Capital and a member of PRWeek's 30 Under 30 for 2017, is launching his own agency.
Acer content with Red Bull, Wingfield wins Jaeger, Signiant hires Bubble and more from PRWeek UK.
Golin's Coney moves to LA, 10 Yetis to launch FalseEyelashes.co.uk and more from PRWeek UK.
Chipotle PR director Chris Arnold is reporting to Schalow.
Low-cost airline easyJet has pledged to increase its number of female trainee pilots from five to 20 per cent by 2020.
In brief: Strong margins at Frank and Hotwire, Midas booked up for Cheltenham, FX firm hires Redleaf
Strong margins for Frank and Hotwire, Midas booked for Cheltenham, FX firm hires Redleaf