Hallmark Cards has appointed FleishmanHillard's brand marketing team as its UK agency for Forever Friends, after a competitive pitch.
Building a national charitable event from scratch isn't easy. Yet that's what UK-based organization Comic Relief has in mind with Red Nose Day, which is supported by NBC, Walgreens, and M&M's.
Anchor, the UK dairy brand owned by Arla Foods, is holding a pitch for a consumer agency to deliver PR support for its new cheese campaign, PRWeek has learned.
Thomas Cook's group chief executive Peter Fankhauser will meet with the parents of the two children who were killed while on holiday in Corfu in 2006.
Havas is merging its brand entertainment PR agency Cake with Havas Sports & Entertainment, creating a UK outfit with a combined turnover of £12m.
Lydia Bright, star of The Only Way Is Essex (TOWIE), has hired Label PR to manage the UK press and publicity for her new clothing range, following a six-way pitch.
Japanese beer brand Asahi has appointed 10x as its retained UK social media and PR agency, following a four-way pitch.
Both multinationals said they are working to improve human rights in Qatar, one day after activists called for the tournament's sponsors to take a stand.
Thomas Cook bears all the hallmarks of a company about to implode under the weight of public disgust. This is due to its handling of the tragedy in which two children died from carbon monoxide poisoning from a faulty boiler while on holiday in Corfu in October 2006. The deaths, together with the ensuing inquest verdict of unlawful killing last Wednesday, in which Thomas Cook was found to have "breached its duty of care", is a nightmare scenario for a company that has previously been synonymous with family-friendly holidays.
DriveNow, a car-sharing service from BMW and SIXT, has appointed We Are Caffeine as its retained PR agency following a five-way pitch.
Pressure is being applied by activists after a group of BBC journalists was arrested for trying to report on labor conditions in the country.
Andrex has called in Salt to manage its UK comms, taking over from MHP which previously held the account.
Snack company Graze has handed its consumer and trade media PR brief to Taste following a five-way pitch.
Spar, the UK convenience store group, has appointed Aduro Communications to promote its wine range, following a six-way pitch.
PR professionals and journalists have heavily criticised Thomas Cook's overall comms strategy in the aftermath of the high-profile deaths of two children on a holiday in Corfu.
When I was asked to take over the Mirror litigation, I was trying to get out of phone hacking. I had just steered 55 claims against the News of the World to a successful conclusion. It had been a gruelling few years, which I had gone straight into after two heavy libel claims. I was looking forward to moving on.
I teach story seminars to creative fiction writers, screenwriters and directors. But over time, I saw many business executives sitting at my seminars.
PR professionals have long understood the significance of brand value and reputation.
Sports and nutrition retailer Protein World massively misjudged the message sent out via its 'Beach Body' campaign.
Digital and social media have made marketing communications virtually synonymous with PR, according to speakers at the PRWeek PR360 summit in central London this week.
Check out our gallery from the PRWeek Global Awards 2015, hosted at the Park Lane Hotel.
A few weeks ago, I was with the head of a medium-sized firm when he was asked to sign a letter to a national newspaper in support of a political party.
It's about us, not them, but brands are missing the chance to connect with the public. Maybe they should phone a friend.
Changing minds requires a jolt as well as a nudge.
When I read the PR Week/PRCA survey on Mental Wellbeing, I did so with a sense of relief.
Account Director - Fashion Media Recruitment London (Central), London (Greater)
Account Director - Consumer Media Recruitment London (Central), London (Greater)
Integrated Senior Account Director - Consumer/Innovation Media Recruitment London (West), London (Greater)
Freelance Senior Press Officer, Consumer The Foundry - Executive Freelance Club London (Central), London (Greater)
PR Senior Account Director Speed London (Central), London (Greater)
Twitter comms director Rachael Horwitz is to join social media rival Facebook in the role of director of technology comms.
Edelman has appointed former global PR director of adidas, Leila Fataar, to the newly created role of director of media strategy.
US media and entertainment company NBCUniversal has appointed Neil Spring as director of comms for its television production business.
Music video hosting service Vevo has appointed DawBell PR for a consumer and trade media brief, while hiring Dot Levine from UK Music as its new comms manager.
Lidl has appointed Maya Orr as PR manager to help strengthen the supermarket's press relations function.
Christian Averill has worked at the company since November 2012.