The latest corporate and financial PR news, opinion and features.
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News and news analysis

Revenue no guarantee of publicity in legal industry, research finds

Revenue no guarantee of publicity in legal industry, research finds

Law firms with the biggest revenue do not necessarily have the highest media profile, according to a study.

Four Communications snaps up Broadgate Mainland after £10m funding boost

Four Communications snaps up Broadgate Mainland after £10m funding boost

Four Communications Group has bought financial PR agency Broadgate Mainland, its first acquisition since receiving a £10m investment from the Business Growth Fund.

Met Office comms chief will emphasise non-BBC activities after contract loss

Met Office comms chief will emphasise non-BBC activities after contract loss

The Met Office head of comms says she will emphasise the broader role the weather forecasting agency plays in UK life after the well-publicised loss of its BBC contract - but says there is no need for a major overhaul of its PR strategy.

Paddy Power and Betfair to keep dual brands following merger

Paddy Power and Betfair to keep dual brands following merger

Betting firms Paddy Power and Betfair will keep their individual brands if the £5bn merger deal of the two companies goes ahead.

Survey: who comes out of the McWhopper PR stunt best - McDonald's, Burger King, or neither?

Survey: who comes out of the McWhopper PR stunt best - McDonald's, Burger King, or neither?

Burger King grabbed media attention across the world yesterday when it held out a supposed olive branch to McDonald's ahead of next month's International Day of Peace - but did McDonald's win the day with its pithy response?

In brief: Manifest London hired by glue maker, We Are Social's new US boss, Tangerine, Lotus UK

In brief: Manifest London hired by glue maker, We Are Social's new US boss, Tangerine, Lotus UK

Manifest London hired to increase Sugru awareness and sales; We Are Social US founder departs; Inspiresport appoints Lotus UK to support global expansion and more from PRWeek UK.

Last chance to complete gender pay gap survey

Last chance to complete gender pay gap survey

Today is the final chance to complete our gender pay gap survey.

H+K pushes Duracell's power and endurance messages in Rugby World Cup tie-up

H+K pushes Duracell's power and endurance messages in Rugby World Cup tie-up

Duracell has signed up Welsh rugby captain Sam Warburton as a brand ambassador as it announces Duracell #PowerCheck, a stats service created in partnership with Opta Sports for the upcoming Rugby World Cup.

In brief: Fila hires Three Halves, Udemy appoints CubanEight, Italy's SEC acquires Germany's Kohl, Aspectus, BRANDstand

In brief: Fila hires Three Halves, Udemy appoints CubanEight, Italy's SEC acquires Germany's Kohl, Aspectus, BRANDstand

Fila hires Three Halves to lead UK digital comms; Udemy appoints CubanEight for UK PR brief; Italy's SEC acquires Germany's Kohl PR and more from PRWeek UK.

'If you want to make a fool of yourself, comment on the stock markets': PRs offer 'Black Monday' advice

'If you want to make a fool of yourself, comment on the stock markets': PRs offer 'Black Monday' advice

Corporations should focus on the fundamentals of their own businesses during a stock market decline and not join the debate around global financial markets, City PR experts have told PRWeek.

Apple takes PR initiative amid share price dip as CEO Tim Cook emails CNBC presenter Jim Cramer

Apple takes PR initiative amid share price dip as CEO Tim Cook emails CNBC presenter Jim Cramer

Apple CEO Tim Cook responded to the dip in the company's share price amid the decline in global markets on Monday by emailing CNBC presenter Jim Cramer to offer reassurances about its trading performance.

Co-op Bank 'in control of the negativity' with contrite results announcement

Co-op Bank 'in control of the negativity' with contrite results announcement

Two City PR figures have praised the contrition and "refreshing honesty" with which the Co-operative Bank announced its disappointing interim results yesterday.

Take part in the PR and comms gender pay gap survey

Take part in the PR and comms gender pay gap survey

There is still time to take part in an industry-wide gender pay gap survey, organised by the PRCA, Women in PR and PRWeek.

How widespread is case study fakery in the PR and comms industry?

How widespread is case study fakery in the PR and comms industry?

The 'sweaty-gate' affair together with the Department for Work and Pensions' fictional case studies might suggest such fakery is alive and well in PR and comms land, much to the chagrin of the industry. But journalists are also complicit in this game, leaving readers to guess whether the subjects of so-called 'real life' stories are just playing a part. How widespread is the practice and can it ever be justified, asks Ian Griggs.

MPs view airlines as 'most ethical' sector but have general distrust for 'big business'

MPs view airlines as 'most ethical' sector but have general distrust for 'big business'

MPs trust airline operators to act ethically more than any other sector, while short-term loan companies are viewed as the least reputable, according to new research that points to a significant level of mistrust and cynicism among MPs about 'big business'.

McDonald's UK corporate affairs chief Nick Hindle steps down

McDonald's UK corporate affairs chief Nick Hindle steps down

McDonald's UK's longstanding senior vice-president of corporate affairs, Nick Hindle, will step down on 4 September to pursue "the next big opportunity".

Opinion and features

The top three diversity challenges facing the PR industry

The top three diversity challenges facing the PR industry

Education, role models and investment are the top three diversity challenges facing the PR industry, argues Andrew Barratt of Ogilvy Public Relations.

Winning new business requires a mixture of the personal and the technological

Winning new business requires a mixture of the personal and the technological

It might surprise you to hear that the potential for new business has never been greater, but only for those agencies that can devise and deploy the right strategy, writes Shaun Varga of Ingenuity.

Welcome to the world of competitive PR pitches

Welcome to the world of competitive PR pitches

You wouldn't treat your tailor or your new lover this way so why is it OK in competitive pitches, asks Hamish Thompson of Houston PR.

Diversity is good for company profit and credibility

Diversity is good for company profit and credibility

The PR industry knows something that many populist politicians find hard to accept, which is that diversity matters both for company credibility and competitiveness, writes financial and corporate PR specialist Imran Khan.

White hat hackers: carrot or stick?

White hat hackers: carrot or stick?

So-called 'white hat' hackers could just be the guardian angels you never knew you had, so should corporations punish or reward 'good' hackers, asks Robert Bownes at data science consultancy Profusion.

Bezos, Amazon execs defend workplace culture after New York Times article

Bezos, Amazon execs defend workplace culture after New York Times article

Jeff Bezos: "I strongly believe that anyone working in a company that really is like the one described in the NYT would be crazy to stay. I know I would leave such a company."

HMRC threat of reputational damage may do more harm than good

HMRC threat of reputational damage may do more harm than good

HMRC's threat to 'name and shame' tax avoiders is not the best way to motivate them to pay up and could even backfire, writes Simon Maule of Linstock Communications.

How to pitch to journalists: It's the story, stupid

How to pitch to journalists: It's the story, stupid

For PR professionals who are tired of having their pitch shot down in flames by journalists, it's a good idea to get the basics right before making contact, writes Hanover PR consultant Charlie Simon.

The Big Interview: Yahoo's senior director, product and tech comms Arunav Sinha

The Big Interview: Yahoo's senior director, product and tech comms Arunav Sinha

The global PR team has become "a catalyst" as the company strives to target milennials and boost its mobile platforms. But is CEO Marissa Mayer's strategy working?

Where are the support networks for gay PR people?

Where are the support networks for gay PR people?

The PR world has always had a large number of gay practitioners but support networks for this community remain notably absent.

Strategic Internal Communications

27 November, London

The definitive IC event on driving staff motivation and engagement, aligning employee with your core values and purposes, and ensuring IC remains at the top of the business agenda.

www.internalcommsconference.com

Latest Jobs

Recent City & corporate people moves

Barclays hires Tesco's Tom Hoskin to head media relations

Barclays hires Tesco's Tom Hoskin to head media relations

Tesco group media relations director Tom Hoskin is to leave his role to join Barclays in the new position of MD for group media relations.

In brief: Made in Chelsea and Frank PR, Red, Ketchum, Albion Drive, TVC

In brief: Made in Chelsea and Frank PR, Red, Ketchum, Albion Drive, TVC

Made in Chelsea's Jamie Laing hires Frank PR for candy brand; Crest Nicholson hires Red; Nick Darken moves into Albion Drive creative directorship; Gretchen Huestis moves from London to launch Ketchum Change in Asia; and more from PRWeek UK.

PR moves at Porsche and Mercedes after Paul Buckett takes new VW role

PR moves at Porsche and Mercedes after Paul Buckett takes new VW role

In-house PRs have moved roles between vehicle retailers Mercedes-Benz, Porsche and Volkswagen, after a new more senior role was created at the latter firm.

New comms chiefs appointed at Cabinet Office and Department for Education

New comms chiefs appointed at Cabinet Office and Department for Education

Both the Department for Education and the Cabinet Office will bring in experienced Whitehall figures as their new heads of comms in the coming weeks.

Maitland partner George Trefgarne quits to set up financial comms firm

Maitland partner George Trefgarne quits to set up financial comms firm

George Trefgarne, a partner at Maitland, has left to set up his own financial comms firm, which will be launched later this year.

Sadoun on new MSL CEO Guillaume Herbette: 'We wanted someone who is truly international'

Sadoun on new MSL CEO Guillaume Herbette: 'We wanted someone who is truly international'

PRWeek chatted with Publicis Worldwide president Arthur Sadoun on what the holding company was looking for in MSLGroup's next CEO and how the firm will collaborate more with other agencies under the Publicis umbrella.

MSLGroup hires former Metro.co.uk deputy editor Alistair Potter as head of content

MSLGroup has hired former Metro.co.uk deputy editor Alistair Potter as head of content - replacing Kinda Jackson, who has been promoted to director within MSL's consumer PR practice.